Elle Crossman

Ad industry marketing and comms - PR Week #30Under30

[Elle Crossman @ElleCrossman]

Sir David Attenborough's words during his opening speech at COP26 are more important than ever; our planet is in a state of emergency and it's down to us to work together to save it. #COP26, #EyesOnCOP26, #Attenborough, #SirDavidAttenborough, #ClimateEmergency, #ClimateCrisis

[Ad Association @ad_association]

Join us for the official launch of BRiM tomorrow (May 5) at midday and start your journey to improve Black representation in marketing for the long term.

Sign up here: https://t.co/eB3TX4mbPm

[Elle Crossman @ElleCrossman]

This has been a great @Slidoapp project to be a part of, delving into the real impact meetings can have on businesses. Pieces from Katie Guzman & @bmacaitis already live - more from experts including @brucedaisley
& @leannehughes coming soon

[Elle Crossman @ElleCrossman]

A must read on @Campaignmag today by @thestylum of @sevensixagency, with the results of the agency's Influencer Pricing Report. 57% of influencers believe ethnicity impacts the fees they can charge, with 37% believing this impact is negative - more here: https://t.co/5XIPZuJCre

[Media Trust @Media_Trust]

Thank you to all our media and creative industry volunteers who joined us today, sharing your valuable knowledge and skills 👏🏿 Thank you also to @OnjaliRauf for inspiring us all this morning! #ChooseToChallenge #WomensVoices21 #IWD

[Alight Media @AlightMediaUK]

Kicking off #IWD2021 a little early with the first of our Alight Media Team's #ChooseToChallenge2021 pledges. Read more about what we choose to challenge here: https://t.co/gCNKXaEZhG

[Alight Media @AlightMediaUK]

We're excited to celebrate hitting 250 digital screens! As our CEO @matthewdearden says, "this milestone is just the beginning as we look forward to brighter times in 2021 and beyond.” #DOOH #growth #build #ABrighterOOH https://t.co/hSaFYi4JHb

[WARC @WARCEditors]

How do you build a strong #B2B brand?

In partnership with @Spotify, our latest report looks at themes that B2B #marketers in the #tech and #telecoms sectors are focusing on and how they are planning to develop their marketing strategies into 2021 - https://t.co/hGJYAxq2no

[Charlotte Stavrou (Née Williams) @charlotteseven6]

A piece for @NewDigitalAge1 on how brands and influencers can work together on inclusive marketing to drive real change https://t.co/ZmzZTpN8GJ

[Elle Crossman @ElleCrossman]

Optimism via @ad_association/@WARCEditors, but message from @thestylum: "We need to ensure that as wider advertiser confidence bounces back, we don’t neglect the issue of diversity & inclusion...it will take a collective & concerted effort from all parts of the ecosystem"

[Mobile Marketing @MMMagTweets]

Following the release of the latest UK ad spend figures from the @ad_association and @WARCEditors, industry experts share their thoughts on the news that UK ad spend is on course to recover faster than other major global markets this year
https://t.co/wuR9Mu8Z0c

[Elle Crossman @ElleCrossman]

If the #Lampard reports are true, it's a dark day for @ChelseaFC. No respect, no time and crucially, no proper future ever being built

[Gary Lineker @GaryLineker]

Reports that Frank Lampard will be sacked by @ChelseaFC today. Utterly ludicrous after his first bad run. It was always going to need time given so many new signings feeling their way into a new club. Patience being a virtue is seldom recognised in this sport. They never learn.

[Elle Crossman @ElleCrossman]

"Challengers have more fun" - couldn't agree more @matthewdearden @AlightMediaUK @TheDrum

[Alight Media @AlightMediaUK]

Our CEO @matthewdearden spoke to @TheDrum about how the challenges of 2020 have reshaped #OOH, with lots to be excited about next year. Here's to 2021! #TheDrumAwards https://t.co/yWctRLwQH2

[Elle Crossman @ElleCrossman]

"To marketers wanting to make diversity a key pillar next year, please keep fighting the fight internally" - @thestylum @sevensixagency on how brands can build on 2020 via @BiteTrends

[BITE @BiteTrends]

The year that was in influencer marketing.

Charlotte Williams @thestylum Founder of @sevensixagency explores how brands battled with diversity and inclusion, micro influencers and TikTok in 2020

https://t.co/8wah1L4Y39

[Elle Crossman @ElleCrossman]

.@VerbID's Chris West calls for marketers to wake up the Engagement Economy - it's not ALL about attention you know via @BiteTrends

[BITE @BiteTrends]

Why brand owners need to engage with the Engagement Economy

Chris West, CEO of @VerbID on the importance of taking a real look at your brand language to develop a full verbal identity

https://t.co/zVFxpx6SsA

[Alight Media @AlightMediaUK]

Clients & partners, we'd love you to join us at our virtual comedy club next week, where we'll be welcoming comedian @jamesdowdeswell for some festive laughs. We think we all deserve it!
Look forward to seeing you there next Thurs - reserve your seat here: https://t.co/qD6xHIVlXO

[Elle Crossman @ElleCrossman]

Client shout out here to @thestylum & @sevensixagency - marketeers, PRs and influencers please do take a look at this survey. The Influencer Pricing Report is taking a deep dive into the ethnicity pay gap in the influencer space - we want to know about your experiences!

[SevenSix Agency @sevensixagency]

We’ve teamed up with @influencepaygap to create an extremely in-depth report on #influencer pricing! If you are an influencer, marketeer or PR we need your help! Click the link below to find out more 🙌🏾 #influencerpaygap #influencermarketing

🔗: https://t.co/NCfPI9uF3O

[The Drum @TheDrum]

Creative Works - The New York Times: Life Needs Truth by Droga5 https://t.co/6y7DiiSZdQ

[Elle Crossman @ElleCrossman]

#LFW flashback - post event team hanging out with cover stars @ESMagOfficial @ESI_Media