“Imagine in 1750, you're like, well, 98% of us work in farming, and then you come back from the future and you're like, you guys, 2% of people in the 1990s work in farming. It'd be like, so everyone's starving to death? Like, no, no, we're super fat, actually.”
.@AlexHormozi is not impressed by your 3-hour morning cold plunge, light bath, and sauna routine:
"That’s the first three hours of the day when you’re probably the freshest and have the most energy, you would have to have an incredible argument for why that’s going to improve your output.”
His advice:
“You wake up, you caffeinate, you shut off your distractions, and then you begin the work.”
“The ideal is how much you can compress the time from waking to beginning work. You are the freshest whenever you are post-sleep."
Good example of strategy in life. 90% positioning, 10% explosive execution when the timing is right. Activity without achievement is a false god of the modern world.
Major cheat code in life: One priority per day. Not three. Not five. One. Pick the single thing that, if completed, makes the day a win regardless of what else happens.
Protect two hours for it. Most people go entire weeks without finishing anything that actually matters because everything feels equally urgent.
Major cheat code for life: Master the art of the fresh start. From a bad morning. From a bad interaction. From a missed workout. From a poor decision. The goal isn't to avoid the fall. It's to shorten the time between the fall and the reset. Fast recovery compounds.
Imagine telling someone in 1999…
The year is 2026.
The President is Donald Trump in his second non consecutive term.
The richest man in the world is PayPal cofounder Elon Musk… but not because of fintech or Paypal. Because of rockets, electric cars, AI, satellites, brain chips and something called “Boring Company”.
Apple is worth trillions but its main business isn’t computers… its selling glass rectangles everyone stares at for 9 hours a day.
People don’t watch TV. They watch teenagers explain geopolitics, finance, and relationship advice in ~60 second videos.
The biggest taxi company owns no taxis.
The biggest hotel company owns no hotels.
The most powerful media companies are social networks where everyone argues with strangers for free.
Kids are making millions filming themselves playing video games.
AI Robots write emails, code, legal memos, songs, essays, and breakup texts.
The internet is mostly bots arguing with humans who are trying to prove they aren’t bots.
You can summon a car, groceries, a doctor, a date, a private jet, or a dog walker from your phone.
People pay real money for invisible currencies, digital monkeys, AI girlfriends and pictures that disappear after 24 hours.
The richest companies in the world don’t sell oil, steel, or cars. They sell attention, compute, data, and addiction.
And somehow, after all of that everyone is still using Excel.
My favorite line from Atomic Habits has been living in my head rent-free:
“It doesn’t make sense to continue wanting something if you’re not willing to do what it takes to get it. If you don’t want to live the lifestyle, then release yourself from the desire. To crave the result but not the process is to guarantee disappointment.”