Eric Johnston

Marketer. Copywriter. Strategist. @Clickfunnels.

[Eric Johnston @ericisonline]

Own an online business or offer?

please...

Make you're life easy and actually solve a real problem real people have.

Problem -> Solution -> Through (actual)unique/new way.

Then selling won't be your problem, fulfilling it will. (That's another topic)

[Joey Hung @Joeyjhung]

I recently beat a long-standing control by 10.6%.

It was a new lead for a supplement VSL written by a top copywriter.

Took a couple hours to write

And I didn’t do the usual research

No Google. No Reddit. No Amz reviews

Want to know how?

If this hits 156 likes I’ll share all

[Eric Johnston @ericisonline]

Email marketing is business magic.

Email is massive ROI cashflow = budget to get more customers.

More customers = bigger email list.

Bigger list = bigger email rev.

Bigger email rev = bigger budget to get more customers...

♾Email is your never ending cash cow♾

#ecommerce

[Eric Johnston @ericisonline]

@Joeyjhung Amazing overview. swiped these tweets into my Offer Mojo notes ;)

[Joey Hung @Joeyjhung]

We repositioned a high ticket offer using THIS formula and closed $151,900 in 10 days...

Here’s how I turn Okay offers into No-Brainer offers.

Save this and use it to get more (and easier) yeses.

[THREAD 🧵]

[Eric Johnston @ericisonline]

@thePhilRivers I dig it. Will try!

[Eric Johnston @ericisonline]

@Joeyjhung I miss this part too often. So easy to slip into ego.

[Eric Johnston @ericisonline]

@thePhilRivers See now this I agree with you on :)

[Eric Johnston @ericisonline]

@thePhilRivers Just looking for this elusive influencer who's tricked everyone into saying email is dead. 🔍

[Tim Aton @Tim_Aton]

In case you missed it, here's my list of 375+ DTC brands for inspiration 👇

@codyplof said I should charge for this but I'd take a retweet & follow if you found it helpful 😁

https://t.co/nE872Q7Rml

[Eric Johnston @ericisonline]

@zachmstuck I can. Looking for something to crush out this week before some vacation ✈ DM me.

[Eric Johnston @ericisonline]

Email marketers - Stop saying "email marketing is dead".

No one is actually saying this.

Zero.

#ecom #ecommerce #emailmarketing #email #digitalmarketing

[Eric Johnston @ericisonline]

ECOM EMAILING
>Weekly discounts? Wrong.
>Long form? Wrong.
>Short form? Wrong.
>Hyperfocus on design? Wrong.

Send 3 Emails Per Week. DON'T Sell. Send about what interests your customers. Light CTA at bottom.

Hard? Yes.
Worth It? $$$.

#ecommerce #emailmarketing

[Joey Hung @Joeyjhung]

Jan 2021: Wrote 14 emails and got paid $100 each

Jan 2022: Wrote 15 emails and got paid an average of $1,897.33 each

Here are the 5 big shifts I went through to 19x my "fee" per email in one year.

THREAD

[Joey Hung @Joeyjhung]

There’s one word that took me from:

Stuck in a soul-sucking corporate job for 7 years.

To getting into copywriting, charging just $50 per email in Nov 2019.

And now: routinely being paid $30k for one sales campaign.

That word is...

[Eric Johnston @ericisonline]

"DADDY, ALL I'M SAYING Is that if we had a laser rope we could smack a cheetah in the face." #parenting #shitkidssay

[Eric Johnston @ericisonline]

@LyleThe2nd What exactly isn't okay?

[Eric Johnston @ericisonline]

@CenturyLink @centurylinkmn @CenturyLinkHelp would be pretty fun to see what kind of engagement a FB boosted post would get about ur service

[Eric Johnston @ericisonline]

@CenturyLink "tech will there tomorrow!" no tech Next day "tech tom.!" no tech again Next day "tech in 3 days!" wow such service much rage