Fathom

Our light field software adds dimensional, texture, and motion embellishment to a wide range of packaging and print applications—with standard presses and inks.

[Fathom @fathomoptics]

What do you Ethink? Fathom Effects can work on a lightly modified Eink display. Software-based motion and depth effects pair nicely with computer controlled ink. @EInk @mysoofa

[Fathom @fathomoptics]

Heck yes we do pouches! 👊 Visit @WeArePrintpack's booth S-1722 next week at PACK EXPO and lean more about our collab adding motion to #sustainable #pouches without specialty foils, lenses, or films. #wideweb #flexofriday Wide-web flexo has landed.
https://t.co/JYCfglTaqc

[Fathom @fathomoptics]

Playing with new effects for #phasefriday — you can now add color to Fathom depth and motion effects, in addition to overprinting colors, within Fathom Designer: https://t.co/8iyUybHVR6

#printeffects #printembellishment #opart

[Fathom @fathomoptics]

Racking up the industry🏅for our work with @label_grace on beverage packaging.

https://t.co/vg7jIsXta0

#packaginginnovation #flexo

[Fathom @fathomoptics]

Big improvements to Fathom Designer, our free online tool to add motion and depth to your printed labels. Check out the new tutorial on printing effects in color that add an extra 🤜💥
https://t.co/8iyUybItGE

#printembellishment #flexo #designinspiration #packagingdesign

[Fathom @fathomoptics]

Read all the flattering things the judges had to say at the Miraclon Corporation Global Flexo Innovation Awards, where we won a 🥇 for our work with @label_grace on a swirling, stormy beer label: https://t.co/vkuSxrCOyL

#packaginginnovations #printingindustry

[Fathom @fathomoptics]

@CarterJarrett @PackagingSci @guhlo @BevNETCraven @iiiitsandrea @natebrebs Order a free sample pack and check it out. There are some great shrink film examples in there. https://t.co/NyMsVTGZOB

[Fathom @fathomoptics]

@PackagingSci @CarterJarrett @guhlo @BevNETCraven @iiiitsandrea @natebrebs Thanks for the nod. Emulating subtle holographic foil is kind of our thing. We'd love to help.

[Fathom @fathomoptics]

Latest swatches of ink-only Fathom Effects—drop some depth in your existing design using our online tool, overprint with color and print on any hi-rez press. See examples applied on packaging: https://t.co/q4jUU5M6A3

#PhaseFriday #packagingedesign #designinspiration

[Fathom @fathomoptics]

Triangles! ▽△▽△▽
△▽△▽△▽△▽△▽△
▽△▽△▽△▽△▽△▽
△▽△▽△ [triangles]

https://t.co/7y9NDFTG04
#packaging #paperboard #labeldesign #triangles

[Fathom @fathomoptics]

Imagine walking by this window display poster! We really like this one. No lenses, just ink and math. 🌻 https://t.co/q4jUU5M6A3

#retaildisplay #posterdesign #printembellishment

[Fathom @fathomoptics]

How we did this:
1. https://t.co/8iyUybHVR6 adds Fathom Effects to design and generates print files.
2. Watch the video 👇

Get free samples and see how it can work on your press: https://t.co/p3zSbiwq72

#designinspiration #packagingtechnology

[Fathom @fathomoptics]

We declare independence from additional materials and waste for motion graphics on packaging. Observe—lenticular-free, printed Fourth of July dazzle.

#lenticular #notlenticular #opticalillusion #packagingdesign #printembellishment

[Fathom @fathomoptics]

Printed motion embellishments on 45 micron shrink film, with overprinting that "floats" above. This sample from @MCCLabel came out rrrrreally nice! Lenticular can't touch this.
#lenticular #notLenticular

[Fathom @fathomoptics]

Working on a tool for our print partners that helps you dial in your Fathom Effect's color accuracy and intensity of motion. More to come!
#printembellishment #motiongraphics #inkonly

[Fathom @fathomoptics]

Absolutely flattered that independent judges selected us and @label_grace for highest honors in the @KodakFlexcel Global Flexo Innovation Awards.
https://t.co/g9NBlVHpAG

[Fathom @fathomoptics]

Testing new ink-only motion effects, no added materials. Runs on standard presses, overprintable with color. Get our sample pack: https://t.co/p3zSbiwq72

#PhaseFriday #designinspiration #packagingdesign #opart

[Fathom @fathomoptics]

We went to Monaco to collect a @KodakFlexcel Global Flexo Innovation Award for our breakthrough flexo work with @label_grace on printable motion effects:
https://t.co/eBca1WFPLo

#GFIA2021 #flexo #printembellishments #packagingdesign

[Fathom @fathomoptics]

.@AveryDennison has bigger ambitions in #sustainability, and we do too. Our packaging embellishments shine while removing material waste. https://t.co/6PLJxY6tG8

#sustainablepackaging https://t.co/Z7DPWkdpXC

[Fathom @fathomoptics]

You could imply motion with clever graphic design—or you can print actual motion. Ink-based Fathom Effects move as shoppers walk by your packaging. A shot of energy to grab eyeballs! 👀

https://t.co/p3zSbiwq72
#packagingdesign #designinspiration