The August housing numbers show a market that looks steady on the surface but is cracking underneath. National sales are at their lowest August since 1999 (except for 2010 during the post crash slump), and the breakdown by price range tells the story. Affordable homes under $250K are seeing big year over year drops, while million dollar plus homes are still selling at double digit gains. In short, first time and lower income buyers are being squeezed out, while wealthier buyers, often paying cash are keeping the luxury end alive.
The regional split is also telling. In the Midwest and Northeast, sales of cheaper homes are down hard, but high end sales are still strong, showing how affordability pressure is cutting out entry level buyers while older or wealthier households keep transacting. The South, which led the boom over the past few years, is now flat in the middle tiers, similar to how Florida, Arizona, and Nevada were the first to tip over in the 2006–07 crash. The West is the odd one: a huge jump in sub $100K sales likely points to distressed activity or investor flips, while the core $250K–750K range is negative, showing that the middle of the market is freezing up.
In past downturns, it was usually the luxury coastal markets that cracked first, with affordable housing holding up until job losses hit. This time it’s flipped,
the entry level is breaking first under high mortgage rates, insurance costs, and tighter credit, while the top end is still holding thanks to cash buyers and institutional demand. That’s an important shift, it means the weakness isn’t about speculation at the top but about affordability collapse at the bottom. And history suggests that once the stress moves up into higher tiers, the slowdown spreads fast.
So while the headline might say sales down a little, prices still up, the deeper story is that the market is being hollowed out from the bottom. That makes things look healthier than they really are, but as past cycles showed, when the foundation gives way, the rest of the market eventually follows.
My last course launch had 3,640 people try to buy but only 3,081 succeeded
557 people wanted to buy my product but couldn't
This cost me over $75,000 in sales from customers who just weren’t allowed to buy
And I bet if you look at your payments dashboard you would see something similar
So why do payments fail?
Well there are 3 main reasons
1) Bank failure - Your customers specific bank does not allow payment to your payment processor
2) Transaction not allowed - Their country is not supported by your processor
3) Insufficient funds - your customer doesn't have enough money in their account
Whop's new payments orchestration solves all 3 of these
and will increase your revenue by up to 11% as a result (i'm not joking)
Orchestration means Whop uses multiple payment processors under the hood
This means that if a customers bank doesn't support one specific payment provider..
Whop automatically runs the transaction to the next provider, that their bank does support, to ensure the transaction is approved and you collect payment
This means if you have a global audience
Anyone can buy your product no matter what country they live in
(Whop even added crypto payments so you can accept bitcoin, ethereum and stablecoins)
but this brings me to the biggest pain point of all
insufficient funds
Just because your customers dont have the full amount in their bank today
Doesn't mean they shouldn't be able to buy your product
Imagine if every student had to pay $80k up front just to go to college
The truth is the world runs on financing that lets people pay in monthly installments
Student loans, mortgages, car payments this is how the world works
So why aren't you offering your customers the option to pay in monthly installments?
Well with Whop payments you can
Whop gives you access to financing options like Klarna, Afterpay, Splitit, and more.
This allows your customers to spread their payments across 12 months while you get paid upfront
Now you may have tried financing before and you know there’s often a little friction
Running a credit check is intrusive, time-consuming, and many times the people who need the product most don’t get accepted
That’s why Splitit is a big deal
Instead of pulling your customers’ credit score
Splitit simply pre-authorizes the monthly payment amount from their credit card
As long as it’s within their limit, they’re approved
So rather than putting a $12,000 charge on their card all at once
They only need to have $1,000 available on their credit limit to be approved.
Splitit lets your customers pay in monthly installments with no credit check and no interest
Iman Gadzhi used split it for his last launch and 32% of his total sales volume came from Splitit transactions
This simple addition made him multiple 7 figures (extra) without changing anything in his business
And yes, Splitit is exclusive to Whop, so you won’t find it anywhere else.
Whop payments is the most powerful payment stack the internet has ever seen
Say goodbye to insufficient funds failures
And start accepting payments from customers no matter what country they live in or what bank they use
Yes, this is a shameless plug, BUT we actually have the best product on the market for coaches and course creators right now
If you want to increase your revenue by up to 11% just by swapping out your payment stack
Go setup Whop payments
(it literally takes 2 minutes)
$BTC price went down, hunted one of the long liq levels, perfectly marking the bottom of that wick (to the cent!)
At the same time, we saw confluence:
(1) spikes in slippage (on the 1min timeframe)
(2) spot orderbook bid ask ratio (2% depth) flipped positive, showing bid imbalance (more demand than supply).
Highly recommend this...
@0xDeFiDevin, @DeFi_Dad, and @Nomaticcap are three of my best friends in all of brypto and I am gigalong $GS as they release their Yield Token tech 💪
Learn more in the podcast below:
Stock port up 11% in 2 weeks is madness
Goal is preserve capital when market gets boring again
Everyone wants their portfolio to go straight up all the time but reality is that usually there's long periods of sideways or slow climb and then quick periods of big moves like this
On PiP & Friends NFTs:
We didn’t skip partnerships, collabs or whitelists because we dislike anyone or have beef. We skipped all of them on purpose.
That purpose was to keep it open and fair for all, not to just keep playing musical chairs with the same people in the Hyperliquid ecosystem.
The goal of this collection is to grow community and to onboard NEW people from other chains into Hyperliquid, which we accomplished.
Hyperliquid is for everyone. PiP is for everyone.
For those calling it “max extraction” let’s be clear: 100% of the mint proceeds are being burned. No one is pocketing anything from this. Again, the goal was to onboard more people to Hyperliquid, not to make money.
PiP isn’t just a meme, it’s here to make waves, not only in crypto but expanding to children’s toys, plushies, merch, entertainment parks, animated TV shows, etc…
The awesome thing is that anyone can contribute with their own expertise. There is no team. It’s just a bunch of people who love PiP and contribute when and how they want.
We don’t expect everyone to like PiP or embark on this journey with us, but the door is open to all.
Hyperliquid is for everyone.
PiP is for everyone💧❤️