Lee Brisco

My hobbies include disco dance, web3 growth, aviation and chocolate milk!

[Lee Brisco @flyingleeb]

@addressableid Been waiting for this one. The gap between what CRMs see and what's actually happening on-chain is a real problem for retention teams. This closes it nicely.

[Addressable 🎯 @addressableid]

The layer 2s are gone. the BD guys that used to walk around in hoodies are replacing them with suits. everybody's talking about institutions.

@AsafNadler on what the conference floor actually looks like right now ↓

@caprioleio | @galaxyhq | @HivemindCap | @FTI_Global

cc: Panel organized by Hackseasons by @mpost_io

[Addressable 🎯 @addressableid]

Crypto is the most transparent industry in the world.

And yet, nobody can agree on what "real traction" actually looks like.

TVL goes up. Users don't come. Volume spikes. Retention drops. On-chain tells you what happened. It doesn't tell you why it matters.

That's exactly what this panel is unpacking.

Moderated by @AsafNadler:

@caprioleio | @galaxyhq | @HivemindCap | @FTI_Global

cc: Panel organized by Hackseasons @mpost_io

[Lee Brisco @flyingleeb]

@addressableid @TomerShlomo @nextdotio 🇺🇸🎯

[Addressable 🎯 @addressableid]

Our CTO and Co-founder @TomerShlomo will be at @nextdotio Summit New York on March 10 🗽

If you're in iGaming and want to talk about reaching crypto-native players before your competitors do, let's meet.

[Addressable 🎯 @addressableid]

Hot take: you don't need a Reddit account to run Reddit ads.

No karma. No post history. No community management.

You can go from zero to live campaign in one day.

[Addressable 🎯 @addressableid]

When your country's engineering culture is built on solving hard problems under constraints, you don't build hype machines.

You build infrastructure.

Proud to be featured in @ynetnews alongside @kaspaunchained and @0xPolygon as part of Israel's blockchain infrastructure shift.

Link to the article → https://t.co/VTE5HEp4Er

[Addressable 🎯 @addressableid]

So crypto teams still paying $25k/month per influencer just lost their main channel overnight.

Wallet-based precision ads: compliant, scalable, and actually measurable.

The switch was coming either way.

[Addressable 🎯 @addressableid]

Live in London: @TomerSharoni is taking the stage at the STG-3 RWA Summit. 🇬🇧

We’re moving past the "what" of tokenization and focusing on the "how."

Great to be diving into risk and infrastructure with the teams from @eToro, @elliptic, and @Crymbo_com.

The RWA era is already being built.

But the tour doesn't stop here. Next stop: Zurich tomorrow for #DICZurich. 🇨🇭 ↓

[Addressable 🎯 @addressableid]

Catch our co-founder @TomerSharoni in London tomorrow at the STG-3 RWA & Stablecoins Summit. 🇬🇧

He’s joining an elite panel to discuss the "plumbing" of digital assets:

Joining the discussion:

→ Nevo Lapidot from @eToro
→ Yair Samban from @elliptic
→ @c_kletzer from @KingsCollegeLon
→ @EyDa1510 from @CrymboTech
→ Katie Richards from Incor Bank

If you want a glimpse into the next phase of Addressable's on-chain intelligence, come find the team on the floor.

[Addressable 🎯 @addressableid]

One week at @EthereumDenver proved that the market is maturing at a staggering pace.

We’ve moved past the "experimental" phase and straight into high-stakes institutional engineering.

Now, @TomerSharoni is touching down for the STG-3 RWA Community Summit (Feb 24) to connect with the leaders moving the next $16T on-chain.

See you in the City! 🤝

[Lee Brisco @flyingleeb]

@addressableid @EthereumDenver @TomerSharoni 🎯

[Addressable 🎯 @addressableid]

. @EthereumDenver closing thoughts from @TomerSharoni : the "vibes" era is officially dead.

This year, finance products own the room. we’ve moved past simple swaps and into high-stakes execution.

the trend list:

→ AI bots & prediction markets are the core plumbing.
→ Institutional-grade DeFi is scaling for big players.
→ Most importantly: we’re seeing way more projects that are actually profitable and ready to grow.

57% of q1 is gone. while some are still larping about "communities," the real players are building active trading strategies and copy-trading engines.

we’re exactly where we need to be.

next stop for the squad: London. 🇬🇧 ↓

[Addressable 🎯 @addressableid]

gm.

flag is planted. Denver isn't ready.

@EthereumDenver kicks off in a few hours. if you're tired of targeting "interests" and want to target real wallets, come find @TomerSharoni.

Or book a time with him here → https://t.co/KK0JNFNVTD

[Lee Brisco @flyingleeb]

@addressableid @TomerSharoni @EthereumDenver 🎯🇺🇸

[Addressable 🎯 @addressableid]

Denver tomorrow.

q1 is 51% gone. if u aren't scaling your UA yet, u are fading the most important window of the year.

our CEO @TomerSharoni and Jack are on the ground starting feb 17 for @EthereumDenver.

no fluff. no vanity metrics. just pure growth engineering.

pull up if you’re building.

book a slot → https://t.co/McSHWHTL4C

[Addressable 🎯 @addressableid]

Just wrapped Consensus Hong Kong 🇭🇰

The room felt different this year.

Less retail hype. Fewer flashy booths and speculative projects. More banks, financial institutions, and public sector players. @HSBC, HTX, @newsgovhk and more.

The center of gravity is shifting.
Crypto is maturing and merging with traditional finance.

What stood out:

→ Compliance was THE conversation, not a side topic: On stage with
@galaxyhq, @FTI_Global, @caprioleio and @HivemindCap. Institutional crypto demands serious infrastructure.

→ Strong interest from neobanks and wealth platforms targeting crypto HNWIs.

→ Addressable’s brand awareness keeps compounding.

The market is evolving. Less noise, more substance.

And we're positioned exactly where it's heading.

Next Stop → @EthereumDenver

[Addressable 🎯 @addressableid]

gm

[Addressable 🎯 @addressableid]

The lineup for this @hackseasons HK panel is stacked.

In 2 days, our co-founder @AsafNadler is moderating a deep dive into the 2026 capital landscape with:

→ @caprioleio
→ @galaxyhq
→ @HivemindCap
→ @FTI_Global

It’s time to talk about what actually drives value in this cycle.

cc: @mpost_io
🔗 https://t.co/Fvndk9SoSk

[Addressable 🎯 @addressableid]

44% of q1 is already in the books.

if you’re at @consensus_hk pull up.

@AsafNadler has a few slots left to fix your growth strategy for the rest of 2026.

don’t fade the year.

book here: https://t.co/1hOikfiAaD