ForeFront Web

We help brands define themselves in an ever-changing digital world with custom web design, SEO, and ongoing campaign expertise.

[ForeFront Web @forefront]

Ohio is home to one of the largest Irish-American populations in the U.S.! As we celebrate St. Patrick’s Day, we’re also proud to invest in Ohio’s Opportunity Zones, helping communities grow. Sláinte!

[ForeFront Web @forefront]

"If Opportunity Zones are going to be extended and modernized, 2025 is the year to get it done." – Jason Watkins, CPA
What’s next for OZs under the new administration? Find out in the Tax Credit Tuesday Podcast with @NovogradacCPAs.
Watch and listen here: https://t.co/5eofRiABVt

[ForeFront Web @forefront]

2024 is technically still here, but we’re already halfway checked out.

Here’s to 2025: new goals, new launches, same questionable caffeine habits.

[ForeFront Web @forefront]

Whether you’re launching websites or just launching into holiday mode, we hope your season is filled with joy, laughter, and maybe a little Scott-level cheer.

[ForeFront Web @forefront]

Tis the season for holiday digital marketing strategies. 🎁

#holidaymarketing

[ForeFront Web @forefront]

This Thanksgiving, we're grateful for our incredible clients, talented team, and the opportunity to turn digital marketing into small business success. Enjoy your time with loved ones, and share your gratitude today. Happy Thanksgiving!

[ForeFront Web @forefront]

"Every day is Halloween, isn’t it? For some of us."

— Tim Burton

🎃 Hope your night is full of treats with few tricks 🎃

[ForeFront Web @forefront]

👀

[Google Search Central @googlesearchc]

Today we released the August 2024 core update. It continues our work to improve the quality of our search results by showing more content that people find genuinely useful and less content that feels like it was made just to perform well on Search.

https://t.co/T6Qt0JUoWt

[Lily Ray 😏 @lilyraynyc]

Wow, the final boss of SEO in 2024

[ForeFront Web @forefront]

The weirdest.

[Nathan Gotch @nathangotch]

This is getting out of hand 😂

Reddit above the local pack...?

Weird times in SEO

[ForeFront Web @forefront]

Fun fact: ForeFront Web has done digital marketing and/or web design work for companies in 39 states and 9 countries! 🗺️

[ForeFront Web @forefront]

Social media engagement hack: make a giant announcement on April Fool’s Day to prompt people asking you if it’s a legit announcement.

Example A: Dairy Queen

Brilliance or coincidence? You tell us. 👀

[Dairy Queen @DairyQueen]

The DQ Freezer is open!! Home to all past BLIZZARD Treat favorites. We brought back fan-favorite Frosted Animal Cookie and legendary Brownie Batter. Grab yours before the DQ Freezer closes!

[ForeFront Web @forefront]

Today in Slack:

[Lily Ray 😏 @lilyraynyc]

Reminder: there are many different reasons why sites get hit - or benefit - from algorithm updates. And many of these have nothing to do with the Helpful Content Update. In the grand scheme of SEO, the HCU is quite new.

The Helpful Content System - which has now been incorporated into Google's core ranking systems and is no longer a standalone ranking system - is just one of many ranking systems and reasons why sites can be affected by algorithm updates.

Many sites have struggled with algorithm hits dating back for years or decades before the HCU even existed.

Furthermore, multiple things can be happening simultaneously. New SERP features can launch, Google might elevate things like "hidden gems" in search, multiple ranking systems can affect a site concurrently, external factors like elections or war could lead to surges in traffic/visibility, etc.

So far, the early "recoveries" I am seeing with this core update feel more tied to other algorithm updates, including the Reviews system, than to the HCU (so far).

https://t.co/O53rEJeBhi

[ForeFront Web @forefront]

Roses are red
Violets are blue
Our websites are stunning
Designed just for you.

Pixels are perfect
SEO shines through
On this #ValentinesDay
Let's boost your brand, too!

With love that's so true
And conversions anew
Forefront Web's here
Making digital dreams come true. 🧡💻️📲

[ForeFront Web @forefront]

Feel your follower’s attention slipping away? Go easy on yourself! Just focus on these three keys:

1️⃣ Dive deep into the psyche of your favorite customer.

2️⃣ Be a problem solver! Analyze your customer's needs.

3️⃣ Keep it clear, concise, and compelling.

[ForeFront Web @forefront]

You've exhausted your high-intent keyword list, now what?

Try this: Shift intentions from conversions to relationship building and target keywords that are discovery-based.

After all, how can you engage your audience if they're not even ready to buy?

https://t.co/DpFvpYF84k

[Lily Ray 😏 @lilyraynyc]

UGC sites continued to see huge organic visibility growth over the last week, especially @substack and @Medium.

@Reddit and @Quora continued their several-month trend of rapid growth as well, with an even bigger surge happening in the past week.

[ForeFront Web @forefront]

For reference, this client partnered with us in the spring of 2022. Talk about progress!

[ForeFront Web @forefront]

When the SEO is SEO’ing 🤩 shoutout to our besties at @semrush for the analytics!