Great ideas are foundations for successful business. The right roster of employees are essential for hatching great ideas.
There is beauty in chaos, and in unconstrained visionary thinking.
So how can we help you?
#forwardmomentum#categorydesign
To grow you have to focus. You’ll have to narrow your view and ignore everything on the fringes. Then we filter, narrowing down and focusing on what emerges as most important:
> to create a clear point of view
> for optimal (re-)branding
> to birth your market category
Igniting growth – our work is like a match that lights the fire under your company’s growth. The best thing? Keep feeding that fire and there’s effectively no upper limit to this growth! Follow us on LinkedIn for more details.
#growthmindset
More than words…
When asked what we do, and how Category Design works for our clients, we sometimes summarize it by saying that we help them focus, execute and dominate their markets.
Check out our LinkedIn Post to get a more detailed version. 💪🏽
https://t.co/F99N66OhUB
What is a market category? A market category is the space where your product or service exists
from a customer's point of view. Why is a thoughtfully designed market category so important for you? Read our entire LinkedIn post to find out more.💪🏽
https://t.co/i2V6pm3zII
For all our German-speaking followers: Check out the new column from our CEO @agebhard at @medieninsider . What is the future of journalism? How important is clarity, transparency and authenticity in media? Let us know what you think!
https://t.co/azXZ7bDySH
“Medien halten sich für selbstverständlich und für keiner Erklärung bedürftig”, schreibt @agebhard in seiner neuen Kolumne. Dabei wäre es wichtig, sich Mühe um seine Kunden zu geben. 👉 https://t.co/Mhomz7BkC1
You need Category Design if your customers don't know what you stand for, if you're not sure what to focus on, and certainly if you want to dominate your market!
If you haven't started this work yet, we'd be happy to help.
Hitting a wall in your journey of growth can be frustrating. You might feel like you are stuck but this is actually where you grow. Look for people who can inspire you. If you want professional help, you know where to find us. 💪🏽
Our CEO @agebhard took a look at the
current crop of #NFTs in journalism/media in his latest column for @medieninsider
Spoiler alert: he sees (optimistically!) lots of room for growth. 💪🏽
Unser Kolumnist @agebhard ist angesichts der bisherigen Versuche mit NFTs im Journalismus skeptisch. Er gibt 4 Dinge zu bedenken:
https://t.co/55Mm11OgOx
You need Category Design if your customers don't know what you stand for, if you're not sure what to focus on, and certainly if you want to dominate your market!
If you haven't started this work yet, we'd be happy to help.
Category Design work creates a new market category so customers see your company as market leader.
It's a whole-company strategy
to guide product design, align culture, and shape the company's messaging.
Have you designed your market category? Tell us about it! #categorydesign
Facebook’s definition of the metaverse and its rebranding to ‘Meta’ should inspire you all to think about your own company.
https://t.co/IaFxtq4gIB
#forwardmomentum#categorydesign
Forward Momentum founder, Andreas Gebhard, has recently agreed to contribute to @medieninsider, a German-language publication, as a columnist.
Andreas's first column:
"It Starts With Language: on the Decoupling of Journalism and its Audience":
https://t.co/Mg17itOL0l