Gabriella Mitchell

Social Media Director @ dentsuX | ex-Content Strategy Manager @HearstUK

[Gabriella Mitchell @gabrymitchell]

https://t.co/B4L307qBRd

[Penguin Books UK @PenguinUKBooks]

‘#BookTok opened the world up to me’: We went inside the minds – and living rooms – of the young book lovers reshaping the way we read...

HUGE thank you to brilliant BookTokkers Holly, Tolu, Callum, Ramlah, Kerrie, Hali, Emily, Meg and Coco 💕
https://t.co/KEkxwmw4qb

[Brianne Fleming @brianne2k]

If you haven't yet, check out @ChiThukral's amazing @Adweek article about Instagram changes! We love you, Chi! #PopChat

https://t.co/F5SbCoO9Np

[Adam @mosseri]

📣 Creator Updates 📣

We want Instagram to be the best place for creators to make a living doing what they love.

To deliver on this goal, we have some exciting updates in these key areas coming soon:
- IG Creator Marketplace
- Reels
- NFTs
- No Fees

https://t.co/jLaJi2uJwc

[TikTok for Business @TikTokBusiness]

"TikTok continues to expand its audience and engagement levels at a furious rate. That alone will pull significant ad dollars into the creator economy regardless of the wider economic environment." 📈

Learn more from @BusinessInsider: https://t.co/92ybDR9sCN

[Gabriella Mitchell @gabrymitchell]

https://t.co/RMdGgenvuE

[The Business of Fashion @BoF]

NFTs, video games and virtual experiences are giving fashion businesses new tools to build the fantasy around their brands and products. https://t.co/NLqmObg7Mi

[Adam @mosseri]

NFTs on Instagram 🎉

This week we’re beginning to test digital collectibles with a handful of US creators and collectors who will be able to share NFTs on Instagram. There will be no fees associated with posting or sharing a digital collectible on IG.

See you next week! ✌🏼

[Dash Social @DashSocialHQ]

Read more about the innovative strategies from luxury brands on the blog: https://t.co/YUQiHybxvX

[Vogue Business @voguebusiness]

.@Discord The invite-only social media platform has become a way to create hype and find audiences for NFT projects. It’s the latest gateway for brands including Adidas and Gucci to enter the metaverse.
https://t.co/e2SNbqj2Sc

[Pinterest Business @pinterestbiz]

“When we’re digging through the data of what people are searching for, it’s not things that they did, it’s things they’re dreaming about for the future,” says Larkin Brown, Head of Core Research at @Pinterest
https://t.co/wkoPXAqA9V

[Social Media Today @socialmedia2day]

TikTok says that brand linkage and recall increase 8x when distinctive brand sounds are leveraged in ads https://t.co/sBQOVFiF4D

[Matt Navarra @MattNavarra]

Instagram's Chief Outlines the Key Areas of Focus for the App in 2022 https://t.co/eRs0T7TxMt

[Matt Navarra @MattNavarra]

TikTok is testing a ‘repost’ feature https://t.co/oYbXgNPSWm

[The Drum @TheDrum]

NFTs? The Metaverse? What are your predictions for social media in 2022?

We spoke to experts from @VCCP , @Jellyfish and @RestoreDigital about which trends we are likely to see in the coming year.

#SocialMedia
#Predictions
#Advertising
#Marketing https://t.co/zBO6wVSlV2

[Dash Social @DashSocialHQ]

Learn the five best practices for marketing to Gen Z and beyond and adopt the key tactics to drive engagement and conversions with each generation. Read more on the blog: https://t.co/aBAHY2hkb1

[Social Media Today @socialmedia2day]

Some of the best brand/creator campaigns of the year https://t.co/hDGMUmIKGw

[Vogue Business @voguebusiness]

The Global Anti-Social Media Policy is a grand title for a high-stakes marketing decision by British cosmetics brand @LushLtd. It’s the name of a new pledge by the brand to stop posting on four major platforms.
https://t.co/qIQEU1G4L5

[Vogue Business @voguebusiness]

As stores play a more supporting role to online shopping, the two primary channels — e-commerce and social commerce — should work together to drive more sales. @DeptAgency
https://t.co/n2ty2utch1