I lost hundreds of thousands in real estate, then pivoted and generated $100Million in Roofing. The pain, the triumph, and all the funny in between, is in the book.
Entrepreneurship is forced evolution. Just like parenting. It reveals the shadow self, the deficiencies.
And the cost is too high to settle or stagnate
Rick Rubin’s House on the Mountain test:
Create according to your own taste, not for applause, critics, algorithms, or market demand.
“Imagine going to live on a mountaintop by yourself, forever. You build a home that no one will ever visit. Still, you invest the time and effort to shape the space in which you’ll spend your days. The wood, the plates, the pillows—all magnificent. Curated to your taste.”
“This is the essence of great art. We create our art so we may inhabit it ourselves.”
“I'm willing to go to extremes to make the thing that I want to inhabit and it's not for anyone else. it's just for me.”
Entrepreneurship is forced evolution. Just like parenting. It reveals the shadow self, the deficiencies. And the cost is too high to settle or stagnate.
@newstart_2024 Seeing a lot of this content lately around building resilient kids - it’s nice. Maybe the pendulum is swinging and that generation will provide a resurgence in grit.
@mhp_guy I once had a guy wrap himself in roofing felt and take a shit in my customer’s yard. This would have prevented that - but we also wouldnt have the laughs 😂
@Codie_Sanchez I joke (partially) that someone will create a hand holding business - a verified human will hold your hand and go on a walk with you for an hourly fee.
Entrepreneurs and AI – maybe the most well positioned individuals to thrive in the AI age. 🚀📈⚡️
Great at adapting, forecasting market opportunities, and architecting the future.
@thesamparr I see it as an opportunity to help them and us - they have the chance for something more aligned with where they are, and so do we. Reduces the suck I find. Like freeing a bird.
@Colette_Kemp_ 1. Scheduling jobs
2. Sales dashboard and accountability systems
3. Permitting (form fill and submittal)
Those are first focus then we’ll move to others across marketing, onboarding, accounting, and all other metrics that are tracked to be consolidated.
My roofing company will be revolutionized by AI by the end of the year. Problems unsolved for a decade being handled instantly. This is so freaking exciting!