⚽️ USA vs. Mexico Squad Ride ⚽️
We’re taking USA DNB/PK (-105) tonight vs. Mexico @brfootball
If they win we will give away a USMNT jersey to a follower who RTs this post and replies with #BRBettingUSASquadRide
"If your headline completes the sentence 'Our product is...' then you’re not using their words. If your headline completes the sentence 'Now you can ____' or 'I wish I could____' or 'Someday I hope to____' then your language might resonate." @matthlerner
https://t.co/e3gaD7Dhhp
12/ @bgurley calls conversion improvements magical. That's because small increases in conversion can have an outsized impact on profitability and drive non-linear outcomes. Here's an example assuming a $25 AOV:
"Self-serve isn’t about competing with sales, it’s about creating a healthier funnel. There are tradeoffs and tensions along the way, but you need to stay the course." https://t.co/9NrfU3iOXO
"Your job as a manager isn’t to dole out advice or ‘save the day’ — it’s to empower your report to find the answer herself. She has more context than you on the problems she’s dealing with, she’s in the best position to uncover the solution"
https://t.co/yKFCgNlwc9
#management
After 17 years, we finally “cracked” a $100M churn problem at PayPal. Zero fancy tech. Just a spreadsheet, some simple SQL, and a physicist named Ben. 👇🏼
On-boarding is a life or death moment for a product and is usually left for later. Do better. Here's how
👇
- Never stop crafting the first mile of your product's exp
- Optimize the first 30s for laziness, vanity and selfishness
- Do > Show > Explain
https://t.co/YQ6TEBPxcM