Marco Frighetto

[Marco Frighetto @grattoformiche]

🚀❤️ https://t.co/WZ18n0mP7m

[Marco Frighetto @grattoformiche]

🚀📊 Calling all #AnalyticsRockstars! 📊🚀

Here at Booster Box (part of Precis Digital) we are looking for a talented and innovation-driven Analytics Team Lead.

We have an exciting opportunity for individual to join Booster Box (part of Precis Digital)…https://t.co/sd3M3M4twD

[Marco Frighetto @grattoformiche]

Daniela Senatore ❤️ https://t.co/QCypQ57VVf

[Marco Frighetto @grattoformiche]

Incredible experience at Friends of Search! It was an honor to speak at this great conference and meet a such nice and warm audience. Big shout to all the organizers 🙌 https://t.co/eu6H5kxceF

[Marco Frighetto @grattoformiche]

We have a weird obsession with numbers... but we are nice people ❤️

Our #MarTech team is looking for Data Scientist! Come join us 🚀 https://t.co/dOOqyUwIpo

[Marco Frighetto @grattoformiche]

A couple of days ago Meta has hosted the second #MMM Summit. I am not surprised about the traction the topic is getting. Toooons of opportunity to build up on that :-)

P.S.: @2michaeltaylor put together a great summary of the even…https://t.co/hFyoq0wedG https://t.co/nUpNtb7LT4

[Rand Fishkin (follow @randderuiter on Threads) @randfish]

After stepping down as CEO, one of the worst knock-down, drag-out fights I had with my successor was about collaboration vs. independent work.

We argued for days... Hours at a time. And eventually, I lost.

I've thought of thay fight for years as the beginning of the end.

[Eric Seufert @eric_seufert]

Apple has update its App Store guidelines to require that social media post “boosts” be purchased as IAPs, entitling Apple to 30% of that advertising revenue. This is new as of iOS 16.1, which was released today

[Nikita Bier @nikitabier]

After 10 years of building consumer social apps, I've decided to start exploring new areas. Building these products is an unforgiving grind—but I learned a lot along the way.

For those embarking on this path, here's everything you need to know:

TIME FOR A THREAD 👇

[Marco Frighetto @grattoformiche]

Big big round of applause to all the Booster Box squad 👏👏👏 Well deserved! https://t.co/yUVopBzK7n

[Mike Taylor @hammer_mt]

I used AI to do the artwork for my book. The prompt I found to work was "Faded oil painting on canvas in the Hudson River School style of an ancient [country] [occupation] arriving in a futuristic utopian [location] city. From behind. Wide angle."

[Lenny Rachitsky @lennysan]

💥BIGGGGGGNEWWWSSSSSS💥

I've launched a podcast!

The first two episodes are now live—with @joulee and @shreyas 🎉

If you like my newsletter, you’ll love this podcast.

Here's a peek at upcoming guests 👇

[Charles Farina @CharlesFarina]

@Amplitude_HQ is moving into marketing analytics in a big way. They just launched a variety of new features to enable campaign performance and attribution.

[Colin Keeley @ColinKeeley]

Want to hear the craziest startup story?

A penniless 14-year-old landed in the US and started selling rotting fruit.

He turned that into an empire that toppled governments.

This is the story of Sam Zemurray, "The Banana Man".

Buckle up 👇

[Simo Ahava @SimoAhava]

You can now add multiple domains into the Server container settings. This makes it possible to switch Preview context when in Preview mode. Makes life with multi-domain setups much easier.

#gtmtips #measure

[Marco Frighetto @grattoformiche]

https://t.co/C1ks2GUqQD

[Simo Ahava @SimoAhava]

OK, I know how the GA4 UX could be solved.

1) Get rid of standard reports.

2) Focus all R&D on Explorations.

3) Create a base set of built-in Exploration templates to cater to marketing analytics needs.

4) Offer more tools for creating, curating & sharing report templates.

[Eric Seufert @eric_seufert]

A recent report commissioned by Apple argues that Apple's ad network, Apple Search Ads, couldn't *possibly* absorb billions of dollars in ad spend fleeing other platforms as a result of ATT. Meanwhile, Apple's 2021 ad revenue is estimated to have grown by 238% from 2020 to $3.7BN

[Marco Frighetto @grattoformiche]

You know which is the difference between ROAS and MOAS? Then we are definitely looking for you :-) Take a look here 👇

#ppc #marketing #mmm #incrementality #performancemarketing #advertising #remoteworking https://t.co/lRqyqpRstB