Greg Lyons

CMO @PepsiCo Beverages North America, inspired by authentic leaders & marketing that cuts through. Dad, Recently engaged, Yankees/Giants, YouTube-taught golfer

[Snoop Dogg @SnoopDogg]

Mic drop. @pepsi

[Greg Lyons @GregLyonsPepsi]

Thanks for having me, @BeverageDigest!

[Beverage Digest @BeverageDigest]

"Marketing is becoming more and more of a science than it has been because of the data we have access to and the AI tools we have to cull through that data." - Greg Lyons - PepsiCo #fs2021

[Greg Lyons @GregLyonsPepsi]

Can't wait for this amazing lineup! Well done @T_Kap and @HarterAdam for another impressive collaboration with the @NFL and @RocNation. #PepsiHalftime #SBLVI

[Pepsi @pepsi]

43 Grammys, 19 No. 1 Billboard albums, 5 epic hitmakers and 1 stage for the #SBLVI #PepsiHalftime show. 🎤🤘@nfl @rocnation @nbcsports @drdre @eminem @snoopdogg @maryjblige @kendricklamar

[Mountain Dew® @MountainDew]

wait what

[ADWEEK @Adweek]

We’re running 8 matchups per day in Round 1, with voting on Twitter, Instagram and our website. (Votes are tallied cumulatively!)

��� So cast your votes—and check #MarchAdness to discover more in the coming days! 🏆

See the full bracket and schedule:
https://t.co/q1rb5VtAFg

[Greg Lyons @GregLyonsPepsi]

Congratulations to @pepsico @EspyT for being named to @peopleenespanol's Most Powerful Women of 2021. An outstanding accomplishment. #PepsiCoProud #25poderosas https://t.co/qSHpnHOqJb

[Pepsi @pepsi]

We are just hours away from the #PepsiHalftime show and @theweeknd has something special in store for you.

Don’t miss your chance to #TakeHomeHalftime

[PepsiCo @PepsiCo]

Honored to earn the No. 1 rank in the Consumer Food Products Industry! Thank you to @FortuneMagazine for naming us on your #MostAdmiredCos list again this year! We’re committed to bringing smiles to our customers, consumers + communities around the globe.

[Greg Lyons @GregLyonsPepsi]

@CristineStruble @PepsiCo Appreciate you joining! Looks like we have the same #SuperBowl plans. #MTNDEWMAJORMELON

[Greg Lyons @GregLyonsPepsi]

Enjoyed chatting with you, @NadineDietz. Appreciate you letting Molly join us. Thank you for all you do for our industry! #marketing

[Greg Lyons @GregLyonsPepsi]

@JohnCena Count me in! #MTNDEWMAJORMELON

[John Cena @JohnCena]

Secret’s out. If you count all the bottles in my #MTNDEWMAJORMELON Super Bowl ad, you could win a million dollars.

❤️ this tweet to be notified by @MountainDew when the counting begins this Sunday. #ad Rules: https://t.co/QfYBsDKBwo

[Greg Lyons @GregLyonsPepsi]

Incredibly proud of the empathy and leadership our teams have shown this year. Thank you, @WSJ for the recognition.

[PepsiCo @PepsiCo]

Proud to be in @WSJ’s Management Top 250 again this year! We’ll never stop pushing ourselves to become faster, stronger, and better as a company. https://t.co/aC55fH03M9

[Pepsi @pepsi]

We're celebrating Notorious B.I.G.'s induction with an unreleased, remastered freestyle 23 years in the making. Proud to collab with The Christopher Wallace Foundation, @ceyadams, and @DJEnuff to make this happen. Sound on 🔊

[Greg Lyons @GregLyonsPepsi]

Studying or watching The Great British Bake-off? @ Ridgefield, Connecticut https://t.co/cnPEkJNrqH

[Greg Lyons @GregLyonsPepsi]

Anyone else’s kid do this all night? @ Ridgefield, Connecticut https://t.co/Zb8lPn9eWw

[Eli Manning @EliManning]

To paraphrase Jimmy Chitwood, “I don’t know if it’ll make any change, but I figure it’s time for me to start playing social media."

[Greg Lyons @GregLyonsPepsi]

@PatchAdams03 @ipsosus Thanks @PatchAdams03 for highlighting the new #empathy imperative. It's never been more important for brands than right now. Appreciate you helping us all prioritize this!

[Greg Lyons @GregLyonsPepsi]

@tanyadua @businessinsider Thanks @TanyaDua. Enjoyed our chat! Even when we’re not physically together, many of us are having more honest and transparent conversations and growing closer than ever. Look forward to connecting again soon. Best of luck on your new CMO series.

[Greg Lyons @GregLyonsPepsi]

How brands respond and lead through these times will have a lasting impact on consumers. Here’s just one insight from our new Empathy Imperative survey: https://t.co/3PRk18BudQ

[Greg Lyons @GregLyonsPepsi]

@JimStengel Hey @JimStengel - really enjoyed our chat the other day. Agree with the 5! Would add one more...think disruptively. Lots of stuff changing out there...so lots of opportunities