Guenter Stoecker

Passion for data. CRM, CDP, CX, ML, AI, web, commerce, social, innovation, startups. Chief Data Officer, Consultant, Practice Lead. Tweets: my own

[Guenter Stoecker @gstocker_office]

The Artificial Intelligence Opportunity: A Camel to Cars Moment - https://t.co/e3BGf4Dzha via @avinash

[Guenter Stoecker @gstocker_office]

Shoppers Lean Towards Trusting AI Agents: Salesforce - ​https://t.co/oIejSRV13b
MasterCard, PayPal and Visa may be ahead of the curve in believing that shoppers will allow AI agents to make purchases on their behalf

[Guenter Stoecker @gstocker_office]

Trustworthy Data An Ever Higher Priority: Salesforce​ https://t.co/L3EktqysPP

[Guenter Stoecker @gstocker_office]

Data Siloes Are Barrier to Real-Time Personalization: Adobe https://t.co/s4Snl8qEBk

[Guenter Stoecker @gstocker_office]

From Data to Action: How AI is Shaping the Future of Customer Interaction - AI is now considered crucial for many companies. The CDP Institute and Blueshift explore how a CDP can work with AI to support CX https://t.co/4Fu87etrCz

[Guenter Stoecker @gstocker_office]

Sixty-Five Percent of Companies With a Martech Strategy Have a CDP: Acxiom https://t.co/XiYoWRLjUo

[Guenter Stoecker @gstocker_office]

Netflix Dives Into Data Clean Rooms https://t.co/fv410ANaba

[Guenter Stoecker @gstocker_office]

Navigating the Quantum Leap: Delivery Hero’s Journey to Salesforce Hyperforce https://t.co/bEnFOwk4oW

[Guenter Stoecker @gstocker_office]

The new data layer in martech has taken hold as the foundation upon which marketing AI will be built https://t.co/9hnJoeqxVk via @chiefmartec

[Guenter Stoecker @gstocker_office]

Tealium unveils new solutions that deliver in-the-moment experiences and faster AI outcomes https://t.co/hjmM7JsSXl

[Google Analytics @googleanalytics]

Behavioral modeling is now available in any exploration or report that includes paths and funnels in Google Analytics 4. Get a complete view of performance across the entire path to conversion! → https://t.co/8eiBSaz7SX

[Guenter Stoecker @gstocker_office]

Google Cloud Platform: Secure and privacy-centric sharing with data clean rooms in BigQuery @googlecloud https://t.co/A9wE5SIQhS

[Guenter Stoecker @gstocker_office]

Rolle des Chief Data Officers immer wichtiger https://t.co/qs7fWtP9cT via @ONEtoONE_de

[Guenter Stoecker @gstocker_office]

Salesforce: Why do you need CRM Analytics when you have reports and dashboards? https://t.co/wEBvbA7jja via @marktossell

[Guenter Stoecker @gstocker_office]

Google Allows Use of Lotame’s Cookieless ID https://t.co/ZZxFbdrldK

[Guenter Stoecker @gstocker_office]

Marriott Launches Hospitality Version of a Retail Media Network https://t.co/tOstp03VMX

[Guenter Stoecker @gstocker_office]

CDP: mParticle Automates Data Erasure Requests
https://t.co/ySBlMlO1af

[Guenter Stoecker @gstocker_office]

“Funnels vs Loops - What drives more growth?” by Daphne Tideman
https://t.co/nqYA6mtMD4

[Guenter Stoecker @gstocker_office]

Product Quality and Price Beat Personalization as Loyalty Drivers: Sitecore Report https://t.co/M5c3QXu8Zs

[Guenter Stoecker @gstocker_office]

“How Netflix Content Engineering makes a federated graph searchable” by Netflix Technology Blog
https://t.co/Lr9CdNypAK

[Guenter Stoecker @gstocker_office]

“Using the FEAT Approach to Avoid Biased AI” by McKinsey Digital
https://t.co/FJYULokiIz