Hamza Alaoui Mortaji

It's better to be a pirate than to join the navy ..

[Hamza Alaoui Mortaji @Hamzaalaou]

Why round shapes? The majority of people, it appears, are drawn to patterns that are round in shape.. This occurs because the amygdala interprets sharp edges as potentially harmful .
@lets_NEUROmkt
#NMKTRCH #MKTINGNEURO

[Hamza Alaoui Mortaji @Hamzaalaou]

A paradigm is a way of looking at the world, a set of glasses through which to interpret events. It's not that the world is changing; it's just that our viewpoints have shifted in tandem with advances in notions and practices.
@lets_NEUROmkt

#NMKTRCH #MKTINGNEURO

[Hamza Alaoui Mortaji @Hamzaalaou]

We can define “attitude”as a long-term judgment of a person, an object, or even a social group. It is a learnt preference that plays a vital role in creating self-concept by allowing us to communicate our likes and dislikes…
@lets_NEUROmkt

#NMKTRCH #MKTINGNEURO

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: the big 5 are included here. A high openness by showing the idealistic love and low openness by being mild..
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: the emotion of passion is strongly present!!
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: the emotion of passion is strongly present!!
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: The mind mechanism is relatives and context, The use of "because you want a passionate love, because you want a devil love"
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: The mind mechanism is relatives and context, The use of "because you want a passionate love, because you want a devil love"
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: Big 5: Feeling highly energetic, very low shyness...

@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

"Scarcity" as a mind mechanism for special running gear items!!
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #MKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

It is important to refocus on the Anchoring effect on our purchase behavior, it makes the customer rely on the first information about a product ..
@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[Oumkoulthoum Laaraichi Badaoui @Oumkoulthoumlaa]

#Anchoring mind mechanism effect? Happens when an individual relies on the first piece of information, or idea given to him when making decisions. @lets_NEUROmkt #MKTINGNEURO #NMKTRCH @Hamzaalaou @annisaprast @Valenti79809538

[Hamza Alaoui Mortaji @Hamzaalaou]

As a contradiction to the NeoCortex, the limbic system is the house of emotions and feelings in our minds. I liked this tweet, worth sharing!
@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[Annisa @annisaprast]

The Limbic System houses emotional processing such as memories & feelings which influences behavior & decisions. To reach this part of the brain, marketers should provoke emotions & generate identity that people can associate the brand with.
#NMKTRCH #MKTINGNEURO
@lets_NEUROmkt

[Hamza Alaoui Mortaji @Hamzaalaou]

@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[Oumkoulthoum Laaraichi Badaoui @Oumkoulthoumlaa]

#Electroencephalography (EEG), is a neuro-technique that measures the brain activity such as cognitive processes(calculations) , in order to predict consumer behaviour to end up assigning an optimal price for the product or service. @lets_NEUROmkt #MKTINGNEURO #NMKTRCH

[Hamza Alaoui Mortaji @Hamzaalaou]

@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[Salma Jaïd @jaid_salma]

Eyes are the window of the soul. Understanding the eyes is very crucial in marketing, however, be careful misreading the signs. Eyes do not dilate only when in love, dilated eyes can also mean pain and disgust.
@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: An emotion of optimism is coming from this special ad. I like it!!

@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

"Scarcity" as a mind mechanism for special running gear items!!
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #MKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

"Scarcity" as a mind mechanism for special running gear items!!
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538
#MKTINGNEURO #MKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: The mind mechanism here is “Scarcity” !!#Scarcity
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538

#MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad : a clear openness with high enthusiasm.
A low openness by being mild…
@lets_NEUROmkt @Oumkoulthoumlaa @Valenti79809538 #MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad : a clear openness with high enthusiasm.
A low openness by being mild…
@lets_NEUROmkt @Oumkoulthoumlaa @Valenti79809538 #MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: the emotion here is pleasure !!
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538 #MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

This is my tweet ad: the emotion here is pleasure !!
@lets_NEUROmkt @Oumkoulthoumlaa @annisaprast @Valenti79809538 #MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

I really liked this billboard, made me feel hungry !! @lets_NEUROmkt @oumkoulthoumlaa #MKTINGNEURO #NMKTRCH #projectNEUROMKT

[Hamza Alaoui Mortaji @Hamzaalaou]

The statistical measure of how well an item on a test differentiates across subgroups of test takers is called “discriminability”.
This picture is showing an example!!

@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[Hamza Alaoui Mortaji @Hamzaalaou]

In neuromarketing,functional magnetic resonance imaging (fMRI) is the most effective tool for predicting consumer behavior,including emotions and thoughts. It detects minute variations in blood flow occurring as result of brain activity.
@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[Hamza Alaoui Mortaji @Hamzaalaou]

EyeTracking: A new consumer-facing technology that assesses a person's presence and tracks what they're looking at in real time. It’s important to detect what factors influence purchasing decisions and how customers interact with your product
@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[Hamza Alaoui Mortaji @Hamzaalaou]

Is there an effect of anchoring on the mind mechanism? The answer is YES. When making decisions, the customer depends on the first piece of information or concept that is offered to him..

@lets_NEUROmkt #NMKTRCH #MKTINGNEURO