Brilliant experience in your class Sir. Learned a lot. Your life stories have been motivating. It was much required to be taught by a teacher who has so much experience and so much corporate exposure. Hope to see you soon #LastClass#Teacher#LearningCurve#Motivated @omarabedin
So there is a possibility that atleast 7 million households consume Coke once a month. This means 12 times a year and the price of 90. Its a figure which won’t even come in your calculator #Strategy#Objectives#Coke#HugeNumbers @omarabedin 2/2
The PFA
Penetration
Frequency
Amount
Model of coke is difficult to assume and predict
We can assume that 20% of households in the Country consume coke #PFA#Objectives#Coke @omarabedin 1/2
DHL took their proposition of 'we deliver anything' a bit too literally in a controversial ad from Korea which sparked much debate when it was released. #DHL#controversial#korea#WeDeliverAnything @omarabedin
The Champions league final will be played between Real Madrid and Liverpool on 26th may. Can’t wait for it #Madrid#Liverpool#ChampionsLeague @omarabedin
The 3rd one is find a new target audience and the 4th is open new market. It can be in urban or semi-urban areas #TargetAudience#NewMarket#vital#Nike @omarabedin 2/3
There are 6 positioning strategies in total. The first one is remain the market leader. Example is Sooper. The 2nd one is attack the leader head on which is not recommended #Strategy#MarketLeader#Sooper#ProductDevelopment @omarabedin 1/3
What does luxury mean to you? For everyone it is different. For some it would be Rolls-Royce. For some it would be Rolex. For some it can be Armani and for some it would LV #Luxury#LV#Armani#Rolex#Rolls-Royce @omarabedin