Top Tweets for #AHDBConsumerInsight
Great to share our work on Trust and transparency in ag at #AHDBConsumerInsight conference yesterday. Farmers are trusted but trust is fragile. Demonstrate shared values of care for environment and animals to secure ongoing trust. Show we are part of the solution, not the problem
86% of consumers are most concerned with the usage of plastic in product packaging followed by an increasing number of consumers who are seeking more ethically produced food, animal welfare appears as another big concern with consumers #AHDBConsumerInsight https://t.co/ung7mF2yd6
Some great presentations at #AHDBconsumerinsight conference yesterday. Interesting to see 🇬🇧farmers are the most trusted part of the supply chain when it comes to caring about animals🐓🐖🐂🐑 and the planet🌍
@TheAHDB

@environpromar @GHGGuru @fleroy1974 @drsplace @AgriFood_Promar Here we are from @AHDB There is large consumer demand for greater transparency. Consumers find additional labelling on food with information, confusing. A more holistic approach across all retailers is needed. #AHDBConsumerInsight
Very informative day today at the @TheAHDB #AHDBconsumerinsight conference in Warwickshire.
Interesting to hear how farmers are the most trusted stakeholder in the supply chain👨🌾 & the importance of highlight ‘Britishness’ on pack 🇬🇧
#Backbritishfarming

Was a very interesting conference held my @TheAHDB very well done 👍🇬🇧
#britishfarmerowned #meadowquality #supportingfarmers #ahdbconsumerinsight

Read the thread below for key points from today’s #AHDBConsumerInsight conference. Well worth reading even if it’s just to admire @edbarkerpig’s great use of emojis! 👍
Fresh produce win on health so continue with the positive messaging whereas potatoes need to highlight their positive health credentials in order to see growth. #AHDBConsumerInsight
Consumer expectations are evolving, but ultimately price is key. Red meat needs to inspire a wider variety of dishes that fit consumers changing needs - Nathan Ward, @Kantar #AHDBConsumerInsight
Taking a look into the future with farming in mind, listening to consumers wants and needs is the best way to stay reactive in today's market #AHDBConsumerInsight @thevalleyfarmer
There is large consumer demand for greater transparency. Consumers find additional labelling on food with information, confusing. A more holistic approach across all retailers is needed. #AHDBConsumerInsight
‘Farmers are the most trusted groups in the supply chain’
#AHDBConsumerInsight speaker, Susie Stannard, says that the public see farmers as experts, caring about animals and the planet 👏🏼🐄🌎

86% of consumers are most concerned with the usage of plastic in product packaging followed by an increasing number of consumers who are seeking more ethically produced food, animal welfare appears as another big concern with consumers #AHDBConsumerInsight https://t.co/ung7mF2yd6
83% of UK population live outside of rural areas. Trust and transparency with food production is key. #AHDBConsumerInsight @HybuCigCymru
A great slide to show the value of ‘Britishness’. Make it local and sustainable #BritishFoodFortnight #AHDBConsumerInsight

Farmers are the most trusted group in the supply chain with a large % of consumers trusting they are the experts at what they do, care about animals & the environment - Laura Weston, Blue Marble #AHDBConsumerInsight
Over 2/3rds of consumers are broadly supportive of agriculture. Farmers are the most trusted in the supply chain - seen as experts, caring and concerned about the planet #ahdbConsumerInsight

New Research shows farmers are the most trustworthy group in the food chain. We have a real opportunity to build our own reputation for the quality food products we produce - consumers recognise we care for the planet and animal welfare #ahdbconsumerinsight
86% of consumers are most concerned with the usage of plastic in product packaging followed by an increasing number of consumers who are seeking more ethically produced food, animal welfare appears as another big concern with consumers #AHDBConsumerInsight https://t.co/ung7mF2yd6
86% of consumers are most concerned with the usage of plastic in product packaging followed by an increasing number of consumers who are seeking more ethically produced food, animal welfare appears as another big concern with consumers #AHDBConsumerInsight https://t.co/ung7mF2yd6
High media attention but the vegan diet is adopted by the minority - claimed to be 2% but actually UK research shows that only 0.6% are adopting a full vegan diet. #AHDBConsumerInsight
Although the media has portrayed a strong growth in the plant-based market, less than 1% of the population eats a fully vegan diet. #AHDBConsumerInsight https://t.co/0JCYLYRFtC

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