Top Tweets for #AdRevForum
Auction dynamics, #transparency, data & more were discussed at #AdRevForum EMEA. Here's what you missed: https://t.co/CA57dZQfNL
Thanks for having us @PubMatic, we loved joining your panel on video, mobile, & native #AdRevForum π https://t.co/l6h31FFbLj
We need to challenge our clients to be more creative, we have the tools to do it. Not just resize a TV ad - Amit Dar @Taptica #AdRevForum
We need to challenge our clients to be more creative, we have the tools to do it. Not just resize a TV ad - Amit Dar @Taptica #AdRevForum
We need to engage clients in what the numbers mean and what value the technology adds @HultmanMagnus @strossle #AdRevForum
First price appears more #transparent but reduces visibility for buyers and sellers @amargoel @PubMatic #AdRevForum
Performance-based buying is how we got into this mess in the first place: If it's working, why do we care? @jkhirsch @PubMatic #AdRevForum
"Third party verification is no longer an option, it's mandatory" Jess Burley @MSIXagency #AdRevForum
Jess Burley, Global CEO @MSIXagency discussing the six things buyers want from publishers #AdRevForum
"Consumers don't go on your website to admire the ads. Great content costs money to produce." @OwenGawain @JellyfishAgency #AdRevForum
"We need to define what #programmatic is and who owns it. It cannot just be left to procurement." @OwenGawain @JellyfishAgency #AdRevForum
In arrivo un nuovo ruolo con una visione trasversale sul mondo #Programmatic, conoscenza mixata tra technology, data e platform. #AdRevForum
RTB-based sales in Europe will grow from $381M to $3.2B in 2017 according to the IDC. What does this mean for #Italy? #AdRevForum Italia
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