Top Tweets for #DMFunFactFriday
#DMFunFactFriday - It is no secret that we love paper here at Dragonfly however paper was kept a secret for many years by the Chinese inventors. It was invented almost 2,000 years ago in 105 A.D! #paper #print #directmail #printmedia @LovePaperUK @TwoSidesUK

#DMFunFactFriday - The largest letterpress printing machine is "The People Powered Press", measuring 1.36 m² (14 ft 96 in²). The Guinness World Record was achieved by @splituk in Leeds in 2019. According to their website it was accidental! #DragonflyDM #print #directmail

#DMFunFactFriday - Regardless of how big a piece of paper is there is a natural limit to how many times it can be folded in half. This is because with each fold the paper doubles in thickness and the sides become stronger. The record is 11 times!! #DragonflyDM #paper @LovePaperUK

#DMFunFactFriday - 93% of the water used in the European paper industry is returned to the environment.
If environmental factors are holding you back from using direct mail in your marketing mix be sure to visit: https://t.co/imCvBeelfM @TwoSidesUK @LovePaperUK #paper #print

#DMFunFactFriday - Half of emails are deleted within 2 seconds but on average, mail stays in the home for 17 days!
https://t.co/uXCOO49Kmb #DragonflyDM #print #mail #email @JICMAILUK

#DMFunFactFriday - Here are some great facts from @MarketReachUK:
- Total ROI increases by 12% when mail is included in the mix
- Charity mail is kept in the home for 1 week
- Each item of charity mail is read and revisited an average of 4 times
@RoyalMail #DragonflyDM

It's been a busy week in our office! Did you know 60% of office workers use paper to increase productivity? Anything from a desk calendar to a notebook is used to keep ideas on track and manage digital fatigue. #DMFunFactFriday #DragonflyDM
Source: @TwoSidesUK

#DMFunFactFriday As we near Christmas, people are getting desperate for some last-minute gifts! Did you know 43% would be more likely to act after seeing an #advertisement in #print? A good reason to keep direct #marketing in the mix!
(Source: Two Sides, https://t.co/MQfLPID72T)
Today’s #DMFunFactFriday is a bit of a shocker!
In the digital age did you know the #DirectMail response rate was 4.9% for prospect lists in 2018… This is the highest since the report started in 2003! #DragonflyDM
(Source: Data Targeting Solutions, https://t.co/AJFpkwxAmN )
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