Top Tweets for #EarnedFirst
Brand fuels perception and maintains lasting expectations, while performance yields measurable outcomes and instant insights which can be used to adjust and fine-tune expectations.
#earnedfirst #CX2
Making a plant-based way of eating easier while keeping the Dutch pot tasty. With this overarching goal, Unilever's Unox, together with HPB, is going to collaborate starting this month. 💪 #HPB #earnedfirst #lesswaste https://t.co/Eqxu6YfQFR
Every month, an HPB member shares his/her ultimate career advice. This time it's Kim Vercammen: 'Invest in what excites you. For me, the combination of having the right mindset and doing what gives you energy, is the door to succes. #HPB #earnedfirst #lesswaste #pr #careeradvice

Mijn nieuwe column voor @adformatie gaat over het dappere initiatief van Domino’s Pizza dat in mijn ogen een perfect voorbeeld van purpose marketing. Sterk nog: purpose marketing nieuwe stijl. Lees 'm hier: https://t.co/iin205IjbL
#purpose #marketing #pr #earnedfirst #column
Again, I might be a little biased but this is how to create a brand and make it matter to people in less than 18 months. All achieved with an #EarnedFirst mindset. As the article says : CAULIPOWER is now the fastest-growing pizza b…https://t.co/y21D1fmkRf https://t.co/NW2FLhlxof
Less than two weeks away! Very much looking forward to #CommsCon18 and sharing the stage with these brilliant folks, talking about #storytelling in the #earnedfirst #integratedcomms era 👐
And number 3⃣on our must-see list of reasons to attend #CommsCon18 is to hear @prweekuknews's @dannyrogers2001 talk to @n_plowman, @tamaratweety and @GabrielaLungu about the convergence of marketing disciplines and storytelling in comms
Tickets: https://t.co/mHGb5McXxX

Back to #London🇬🇧 this Nov with my @WingsCLL. To see dear friends, to speak at #CommsCon18 on 6th about #earnedfirst #storytelling (register today, it’s free), to attend the @WomeninMarketin awards Gala on 7th (I’m one of the finalists🙏). I cannot wait!👐
https://t.co/XeCTZcAFHy
A new @Ogilvy POV from me on the new role of PR in bridging the gap between the media and creative communities in @PRWeek #PR #EarnedFirst #EarnedInfluence
https://t.co/9jpdyHs50B
Congrats to Donna Imperato for her #1 slot in this year’s @PRWeekUS Top 50. Delighted for her and glad to be @Ogilvy’s rep #EarnedFirst #EarnedInfluence https://t.co/WrBWrc5mBw
My @prweek POV on #CannesLions and the 2018 PR Lions. We need to be in it to win it. Only 216 agencies who identify as PR entered out of 2099 entries over all. That’s 10%+. We live in an #EarnedFirst world. Carpe Diem PR people. https://t.co/bbOk2jtgVY via @YouTube
#EarnedFirst world is PR working to its full potential to #MakeBrandsMatter @Ogilvy. https://t.co/egHZ7HjUCM
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