Top Tweets for #GPRSC4
Overwhelming message from day 2 of #gprsc4 is the importance of authenticity and self-awareness. Know who you are, stay true to what matters and use that to guide your Comms.
Always demonstrate the link between what you are doing in PR and the business objectives, whether it is related to reputation, sales, so your work speaks loudly to executives and ads value to the organization as a whole #gprsc4
As a huge #LeagueOfLegends #esports fan and #Twitch streamer, it was really cool to hear from @cam_gordon Head of Comms @xcanada about how Twitter is THE platform for esports engagement and how brands need to hone in on alternative influencers for comms ✌🏻#gprsc4
Love this lost! How does @CVSHealth stay focused in their communications? Know your purpose, know your story and how to tell it, know your audience, know the issues, know your impact, know the heart. #gprsc4
One of my favourite takeaways from day one of #gprsc4 : Colleen from Mass Gen brought to life her effective and timely #internalcomms strategy during the Boston Marthon bombing which ended up transforming and and improving employee engagement.
Not only a truly relevant campaign from @RedStripeUSA that garnered phenomenal results - it was authentic and helped the Jamaican team realize their Olympic dream. #gprsc4 @BjornOn
Great day at Global PR Summit!
Day filled with awesome takeaways from industry leaders. #gprsc4
Such an emotional presentation from my amazing colleague .@JAGhedini, asking how do we tell stories that save lives, at a time when the world might not want to listen? #GPRSC4 @Refugees
Did not know until now that #halogap is a thing. Thank you @kirstenwalkom for a brilliant presentation on #trust in #communications. #GPRSC4
“We are data rich but insight poor.” PR trends panel at Global PR Summit #gprsc4
@ArgylePR @CPRSToronto
#AI applied in innovative ways and accessible to everyone can help solve the problems of today & tomorrow - @aaronbrindle1 #GPRSC4
@Refugees uses AI & #MachineLearning to help #refugees all over the 🌍
The 3 Cs of building a strong communications team & breaking down barriers between departments: CLARITY, COLLABORATION, COMPASSION. Good advice from @michellelefler at #gprsc4.
Twitter’s .@cam_gordon on communications is 2020: Less is more! Humans have an 8 second attention span. That’s lower than a goldfish. WE NEED TO BE CONCISE. #GPRSC4 #toronto
Listening to @cam_gordon speak about his work in comms at #twitter. Tweeting about it feels very meta. #GPRSC4
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