Top Tweets for #GVCAP105chat
Q3: How do you think new virtual reality technology will change our concept of digital & real life?
#gvcap105chat
A2: I think a really big digital challenge is having so many people’s thought all over the internet. If a company has one mistake put on social media their whole entire company could be ruined #gvcap105Chat
Should we take this over, @chriskoens? Q1 :Let's start with, what are some disadvantages to using digital marketing vs more traditional formats? #gvcap105chat
Where’s the questions at?? I’m not seeing any questions for tonight! #GVCAP105CHAT
@chriskoens A5: NO NO NO! Dang you can always tell a stock photo. At @MFBrehab we never use stock photography in anything. We take the time to talk with person and get a media release. So much more authentic. #GVCAP105chat
@chriskoens A1: #PR PRO. Design is everything. The look, the feel, the essence grabs you. Makes you feel the emotions. Everything has a need for the “design” element today. Branding is design too. #GVCAP105CHAT
Design is cool and is what draws a person in. Love it. My personal fave #halloween costume was MARIO from Super Mario Bros. Circa 2011. #GVCAP105CHAT
@derekdevries A6: Bounce rate can be somewhat arbitrary in the sense that it's a single point visit and then the user is out. To say one bounce rate is better than another means we need to have a deeper convo. What if you had a 95% bounce rate and a huge conversion rate? Success. #GVCAP105CHAT
@hamboy_hs Then certainly any opportunity to get behind the scenes and work inside a platform like Google Analytics would be great. If you're interning somewhere now, or even maybe a part-time gig at a B2B or B2C business, see if there is a way you can get involved. #GVCAP105CHAT
A5: Actionable metrics over vanity metrics are preferred.. but the illusion of engagement still can have its advantages. If my client has 1,000 likes and only 10 people engaging, it looks better to potential clients than just 10 likes and 10 people engaging. #gvcap105chat
@scottcowley @adriwall A6.2: Showing the amount of money spent on PPC campaigns and selected keyword when the organic rank is terrible. Visually, C-suite can "get it" whereas they're not going to get it in a spreadsheet. #GVCAP105Chat
@aruthbovin Lay it on us @aruthbovin #GVCAP105chat
A5: Vanity metrics, say impressions/clicks and such might be ok if we're looking at purely an awareness campaign. Measuring brand lift, etc. #gvcap105chat
@adriwall When I first got certified in Analytics, I had only been working in internet marketing for a month and had no need (or context) for most of what I learned going through the training. It was kind of pointless. #gvcap105chat
@adriwall Any students at the end of the semester that want to walk through telling the story of data and the true application side of it... let's talk. I like coffee. Caveat - you do all the homework and bring your A-game. #gvcap105chat
A4: Agree with @aruthbovin, make sure you can give specific examples in the interview and/or show sample work. #GVCAP105CHAT
@chriskoens @adriwall Also - if you can show me that you're able to string data together and explain it to a client. I'll teach you the rest. #gvcap105chat
@adriwall Students like certifications because they get something on the resume. I've personally had students who felt like Analytics certification opened the door to interviews they wouldn't have had otherwise. Jury is out on how much industry recognizes non-Google ones. #gvcap105chat
A4: Good lord is that Tom Cruise gif aggressive... sorry fam #gvcap105chat
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