Top Tweets for #HWValuesShield
Got 24 mins to spare? Listening to @crossy talking about our #HWValuesShield research is the best thing you can do today. Check out the #PRcast podcast by @PRCA_UK🎧. https://t.co/nx9Amb3WxY
Following our recent UK event #HWValuesShield, our panellist @knowlesm from @WilliamsAdvEng shares his thoughts on our global report and #crisiscomms with @InfluencePRMag. https://t.co/HphnXkgwtQ

Following our recent UK event #HWValuesShield, our panellist @knowlesm from @WilliamsAdvEng shares his thoughts on our global report and #crisiscomms with @InfluencePRMag. https://t.co/H8gnlFL92n

Top tips from our #HWValuesShield panelists:
1. Have one or two media trained spokespeople for your brand.
2. Make sure all your stakeholders have the correct contact details.
3. Remember to refresh your communications plan as your business scales up.

"Clearly defined values" is your best method of preparation for brand crisis events says @crossy. #HWValuesShield

We're in Central London this morning for our #HWValuesShield panel event, featuring speakers from @WilliamsRacing, @KPMG, @BMIHealthcare, @TransferWise, Schillings Law and Hotwire. We'll be discussing how brands should approach high stakes issues relatin…

People who have been burnt are more likely to invest in mitigation says Amy Pope of Schillings. It can’t be stressed enough the need to invest in planning for a crisis #HWValuesShield @hotwireglobal

Good advice from a highly experienced panel with amazing backgrounds. From White House Comms to a ‘small engineering company’. All are aligned on the importance of values. #HWValuesShield
We’re underway with the panel debate at @hotwireglobal’s Values Shield event this morning. If you’re interested in learning more, please folllow the chat on #HWValuesShield or read the report here: https://t.co/rSKRAn4p0L

‘You’ve got to understand that your reputational sphere goes beyond the comms office and into the whole organisation, including your supply chain. Everyone must be held to account if they cross a line and you need to be vocal about it’ @hotwireglobal’s @crossy #HWValuesShield

Top tips from our #HWValuesShield panelists:
1. Have one or two media trained spokespeople for your brand.
2. Make sure all your stakeholders have the correct contact details.
3. Remember to refresh your communications plan as your business scales up.

It’s easy to ensure your comms and customer support teams are aligned when you’re 150 people but when you grow to 1500 people you need proper processes in place if a crisis hits says @AbbieDaniels of @TransferWise #HWValuesShield @hotwireglobal

‘You can’t be lurching into a new personality when you are dealing with a crisis - your corporate values are your values’ Amy Pope @SchillingsLaw #HWValuesShield

Interesting to hear about the challenges of scaling a high-growth business like @TransferWise from @AbbieDaniels at @hotwireglobal’s Values Shield event. Going from 150 to 1,500 people in a short space of time means you need to have clearly understood values #HWValuesShield

“When you lose the confidence of your consumer base it can go very wrong, very quickly, ” Amy Pope, Schillings Law. Our @hotwireglobal panel session is underway with some great insight into #communications in high stakes events. #HWValuesShield

High stakes communications - @hotwireglobal’s report being discussed by a stellar panel. @crossy kicks things off with a summary of the report. #HWValuesShield #pr

‘If your end customer is buying into you as a brand then they need to know that you are aligned with their own personal values. If you can’t role model your values then there is no point in having them.’ @Nicola_PR @BMIHealthcare #HWValuesShield
“If we have values, they should cost us” says @Nicola_PR of @BMIHealthcare, “and the executive team needs to model these values”. Great points at @hotwireglobal’s Values Shield event this morning #HWValuesShield

Comms teams need to invest in tackling risk. @KPMG has a chief risk officer; that’s how important being prepared for a crisis is, it goes up to the c-suite says Jon Rhodes #HWValuesShield @hotwireglobal

We’re underway with the panel debate at @hotwireglobal’s Values Shield event this morning. If you’re interested in learning more, please folllow the chat on #HWValuesShield or read the report here: https://t.co/rSKRAn4p0L

"Clearly defined values" is your best method of preparation for brand crisis events says @crossy. #HWValuesShield

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