#IABMWC - Twitter Hashtag

over 8 years ago

WATCH: @mattiasantin, @Uber and @mihamikek1, @CeltraMobile discuss the challenges that #brands face in the digital marketing ecosystem at @IAB @ Mobile World Congress: https://t.co/pifpgAnrTW #IABMWC #MWC18

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IAB @iab

over 8 years ago

WATCH: @nicolamen shares how @facebook is transforming their mission for 2018 at @IAB @ Mobile World Congress #MWC18 #IABMWC: https://t.co/ZUtrmua8HI

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IAB @iab

over 8 years ago

WATCH: @pblackshaw, @Nestle discusses what's next for #brands in digital advertising and some of the most powerful tools to use to connect with customers at @IAB @ Mobile World Congress 2018 #MWC18 #IABMWC: https://t.co/ld8TEXhbP0

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IAB @iab

over 8 years ago

WATCH: Alex Cheng shares how @Baidu_Inc is exploring new #AI marketing practices and creating a #mobile always brand at @IAB @ Mobile World Congress #MWC18 #IABMWC: https://t.co/eLWkK78ri7

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IAB @iab

over 8 years ago

WATCH: @RosaRiera shares how @Siemens recently launched its new employer #brand shaped by #data and #technology at @IAB @ Mobile World Congress #MWC18 #IABMWC: https://t.co/Nh5e3Jdjgt

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IAB @iab

over 8 years ago

Thank YOU @kkadlec17! #MWC18 #IABMWC https://t.co/nT0ETozP03

Kimberly Kadlec @kkadlec17

over 8 years ago

Great day at #MobileWorldCongress2018. Thanks for having me @iab https://t.co/iHX4SRBmFP

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Digital Intelligence @DigiAcademy

over 8 years ago

Augmented Intelligence will impact every job; it augments people’s decision making. Everyone needs to learn to code; it teaches you a different way to view the world. Bob Lord from #IBM .@rwlord on #DigitalTransformation #DigitalMarketing at #MWC18 #IABMWC

DigiAcademy's tweet photo. Augmented Intelligence will impact every job; it augments people’s decision making. Everyone needs to learn to code; it teaches you a different way to view the world. Bob Lord from #IBM .@rwlord on #DigitalTransformation #DigitalMarketing at #MWC18 #IABMWC https://t.co/ONmd5EetTR

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IAB @iab

over 8 years ago

And that's a wrap! Thank you to everyone for attending and participating! #IABMWC #MWC18

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Mark Sawma @MarkSawma

over 8 years ago

.@rwlord interesting #discussion about #digital #transformation at #IABMWC #mwc18

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Alisa Maclin @amaclin1

over 8 years ago · Barcelona

#MWC18 #IABMWC session @rwlord #ibm is making blockchain code patterns available to developers to build trusted transactions #IBMCode #blockchain @ibmmobile

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IAB @iab

over 8 years ago

Value exchange is what kind of creative you mix with the ad placement. Watson lets you optimize what's working --@rwlord #IABMWC #MWC18

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IAB @iab

over 8 years ago

Don't miss Bob Lord, Chief Digital Officer, @IBM today at IAB Mobile World Congress in Barcelona discussing #Digital Transformation in the 21st Century with Patrick Dolan, President, @IAB @patrickdolan @rwlord #MWC18 #IABMWC @dmexco https://t.co/AjuZQUK4BM https://t.co/uNY1pMwt5E

Bob Lord

@rwlord

over 8 years ago

Excited to speak at @iab & @dmexco at Mobile World Congress today. https://t.co/mbdeFlnEpk #IABMWC #MWC18

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Ian Gertler @iangertler

over 8 years ago

@iab @rwlord @patrickdolan re: 80% of data is behind a firewall - @rwlord in discussion w/ @patrickdolan #IABMWC #MWC18 > Given the importance of assessing and using real-time data for *actionable* insights, does it reduce the value of the aforementioned 80%? #IoT #AI #blockchain cc @DioFavatas @IoTchannel

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IAB @iab

over 8 years ago

80 percent of data is behind a firewall - @rwlord in discussion with @patrickdolan #IABMWC #MWC18

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IAB @iab

over 8 years ago

We're doing as much as we can to merge content with commerce --@kkadlec1 #IABMWC #MWC18

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IAB @iab

over 8 years ago

.@kkadlec1 of @Visa talks to @annabager about identifying data-ready markets #IABMWC #MWC18

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Bob Lord

@rwlord

over 8 years ago

Excited to speak at @iab & @dmexco at Mobile World Congress today. https://t.co/mbdeFlnEpk #IABMWC #MWC18

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Monica Carvalho @MonicaLNDN

over 8 years ago

@iab @mattiasantin @mihamikek1 @annabager Brands are increasingly looking for a platform where ad creative meets measurement, oh hai @CeltraMobile 🙋 #iabmwc #mastercreative

MonicaLNDN's tweet photo. @iab @mattiasantin @mihamikek1 @annabager Brands are increasingly looking for a platform where ad creative meets measurement, oh hai @CeltraMobile 🙋 #iabmwc #mastercreative https://t.co/8UE46MrEuM

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IAB @iab

over 8 years ago

Brands should have a story and stand for something-@mattiasantin in conversation with @mihamikek1 #IABMWC #MWC18

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Danny Meadows-Klue FRSA FIDM @DannyMK

over 8 years ago · Barcelona

Building a service layer beyond product functionality is the game-changer that fuelled #Nike #Knorr #Nestle - but most consumer brands are yet to get off the starting blocks in creating valuable services through #DigitalMarketing and #DigitalContent #mwc18 #IABMWC https://t.co/lfvWvlfe5b

Digital Intelligence @DigiAcademy

over 8 years ago

The new concierge economy: a hotel concierge does a great job of anticipating needs and being ahead of the consumer. Brands have to develop a different type of discipline – a big competitive advantage. Pete Blackshaw #Nestle #DigitalMarketing .@pblackshaw #IABMWC #MWC18

DigiAcademy's tweet photo. The new concierge economy: a hotel concierge does a great job of anticipating needs and being ahead of the consumer. Brands have to develop a different type of discipline – a big competitive advantage.
Pete Blackshaw #Nestle #DigitalMarketing .@pblackshaw #IABMWC #MWC18 https://t.co/G2M0b77v0K

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