Top Tweets for #KnowYourPartBC
I don’t know if I missed it, guys, but it seems like this is the first year we’ve gotten through the early winter months without the usual avalanche of victim-blaming pedestrian reflector campaigns from @icbc. Could it be they’re finally getting the message? #KnowYourPartBC
Happy Friday, everyone!
If you're going to be driving this weekend, remember to slow down and adjust your speed to the road conditions. 🌨️🚗
#DriveSafeBC

We’re only about a week out from @icbc and @rcmpgrcpolice cops’ annual avalanche of pedestrian-blaming “awareness” campaigns on radio, TV, and socials. Watch for these bullshit PSAs and call them out wherever and whenever you see them. #KnowYourPartBC #DriveSafeBC #VisionZero

"It's Pedestrian Safety Month. We asked the top automakers to collaborate on a marketing campaign, and this is what they came up with."
We’re about a week away from @icbc’s annual avalanche of victim-blaming PSAs on radio, socials, and TV. Also, if you get around on transit, expect to be stopped by volunteers and cops who want to hand you a useless “pedestrian reflector”. #KnowYourPartBC

As days grow shorter, @icbc is readying their annual “pedestrian awareness” campaign to remind people who don’t drive that they need to dress like clowns, keep their heads on a swivel, and ditch their earbuds to increase their chances of survival as they go about their days.

🚓👮🏻🚦👍As a part of the Provincial Speed awareness campaign police & volunteers have stepped up this month to remind drivers there’s #noneedforspeed Let’s work together to keep our communities, drivers & vulnerable road users safe. #slowdown & #drivesafe #knowyourpartBC

Pedestrians - police, insurers, DOTs, and media would like to remind you that:
“safety is a shared responsibility”™
“we all have a part to play”™
“safety takes everyone”™
#ShareTheRoadBC #KnowYourPartBC
A truck crashed through a magic mushroom dispensary in Toronto this morning 😳
Pedestrians - police, insurers, DOTs, and media would like to remind you that:
“safety is a shared responsibility”™
“we all have a part to play”™
“safety takes everyone”™
This narrative only works if you’re blinded by windshield bias.
#ShareTheRoadBC #KnowYourPartBC

Police would like to remind pedestrians that “safety is a shared responsibility”™ #KnowYourPartBC #ShareTheRoadBC

Every one of @icbc’s Road Safety Coordinators and program partners (cops, media, etc.) should be forced to watch this video clip on repeat until they ditch their incessant “pedestrian awareness” campaigns. The problem isn’t pedestrians’ clothing. #KnowYourPartBC #ShareTheRoadBC
HERO! Crossing guard protects student as they’re hit by a car in Cecil County, Maryland; the driver was charged with negligent driving and failure to stop at a yield sign near a crosswalk.
Reminder: @icbc will be ramping up their annual #KnowYourPartBC “pedestrian awareness” campaigns in just a couple of weeks, pushing precisely this same victim-blaming approach to road safety. Call it out just as folks are rightly calling out @GardaTraffic here. It’s gross.

It's crucial that we spread the road safety message among children from the very first opportunity.
Garda Michelle Doherty called in to see them all in Kincora Kids, Killaloe Co. Clare and brought along some high-vis vests for wearing while out on the road.
#SaferRoads

Note: @icbc measures the success of their “pedestrian awareness” campaigns on engagement and clicks (not fewer injuries and fatalities).
IOW, they’re not safety campaigns, they’re PR campaigns. It’d be a shame if #KnowYourPartBC got a lot of negative blowback this season.

Let’s make this the worst year ever for @icbc’s #KnowYourPartBC PSAs. Starting in a few short weeks they’ll be pushing the same victim-blaming “pedestrian awareness” campaigns that they’ve been plugging for the past ten years. Fine. But call them out.

Let’s make this the worst year ever for @icbc’s #KnowYourPartBC PSAs. Starting in a few short weeks they’ll be pushing the same victim-blaming “pedestrian awareness” campaigns that they’ve been plugging for the past ten years. Fine. But call them out.

Watch for @icbc’s annual “pedestrian awareness” campaigns just a few weeks from now. They’ll be pushing the same victim-blaming narrative. DOTs, cops, insurers, and media are all auto industry-adjacent institutions and they’ve been working this angle for 100 years. Call it out.

Such a tragedy; very proud of the Alexa Team members who work hard to get impaired drivers off our roads.
@icbc #GetHomeSafe #KnowYourPartBC
Today, we remember Alexa. On May 17, 2008, while stopping to feed a horse with her family in Ladner, four-year-old Alexa Middelaer was killed by an impaired driver.
Through their work on "Alexa's Team," police keep her legacy alive each year by catching impaired drivers.

It’s Auto Crime Awareness Month @icbc #LockOutAutoCrime Wise words from Darren @PreventCrimes #StopAutoCrime
#KnowYourPartBC
@SaanichPolice Speed Watch Volunteers are out on the road today. Slow down & focus on the road! #KnowYourPartBC @icbc

The @icbc PR team behind their incessant victim-blaming pedestrian responsibility campaigns should be forced to watch this clip on repeat before they resurrect the same old “be safe, be seen” messages each year. #KnowYourPartBC #ShareTheRoadBC

To the guy who told me that my students should be wearing reflective vests on the #BikeBus https://t.co/efjtvGevHA
Man, I hate seeing kids exploited like this, begging drivers to not kill them. Instead, @icbc should be increasing its funding for the Road Improvement Program (RIP) and putting it toward redesigning school zones. #KnowYourPartBC @SaanichPolice @SPD_Community @icbc

Prospect Lake Elementary @SD63PLake @sd63schools students proudly showing off their creative road safety messages for drivers travelling through their schools zone. Great work!! @SaanichPolice @SPD_Community @icbc #KnowYourPartBC

This would be a great question for @icbc, who spend who-knows-how-many of our tax dollars on their incessant road safety “education” campaigns. Who’s actually listening? What’s the ROI? #DriveSafeBC #KnowYourPartBC #LeaveYourPhoneAlone #ShareTheRoadBC @bcndp
Prospect Lake Elementary @SD63PLake @sd63schools students proudly showing off their creative road safety messages for drivers travelling through their schools zone. Great work!! @SaanichPolice @SPD_Community @icbc #KnowYourPartBC

Students at Willway Elementary @SD62_Sooke & @WestshoreRCMP were sharing their road safety messages with drivers at school drop off this morning. Great work!! #KnowYourPartBC @crd_bc @icbc

Notably, despite years of advocacy, @icbc has refused to include this - it’s called the Dutch Reach - in their drivers’ education program. A simple life-saving tip and they just won’t teach it. Why? #KnowYourPartBC

Dooring can lead to serious injuries or even death for cyclists.
Please pay attention and keep cyclists big and small in sight. 🚴♀️🚴♂️
Opening a parked car door when it’s not safe could lead to a fine of $368.

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