Top Tweets for #NADConf

almost 7 years ago

https://t.co/309HyMrt6R admits “advertising partners may be ranked higher” than non-advertising partners. We smell an #adalert. #NADconf

TruthinAd's tweet photo. https://t.co/309HyMrt6R admits “advertising partners may be ranked higher” than non-advertising partners. We smell an #adalert. #NADconf https://t.co/jzJMhCgvZC

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almost 7 years ago

NAD reiterates position in BuzzFeed Shopping Guides case, arguing “monetization came afterwards.” This was our hot take at the time. #NADconf https://t.co/v7JflMSNee

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almost 7 years ago

“No added sugars” on the label of an oat milk, which is a thing, didn’t mean that the product didn’t contain any sugar. It contained three grams of sugar per serving. The advertiser discontinued the claim. #NAD2019 #NADCONF

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The Crooked Lawyer @cscrook

almost 7 years ago

Novel products can conflict with existing regulations. Examples – Beyond Beef burgers, probiotic infused foods and beverages, CBD infused foods and supplements. #NADconf #nutrition #advertising #productclaim

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almost 7 years ago

Drafted a quick article from the NAD Annual Conference regarding the FTC's renewed focus on COPPA. My friends in the esports world should pay particular attention. #esports #NADconf https://t.co/wte0sv2asz

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almost 7 years ago

Restraints in space and time do not relieve marketers from their responsibility to make truthful claims and appropriate disclosures. – NAD’s @LaToyaTheLawya #NADconf #advertising #marketing #adlaw

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almost 7 years ago

“There is preference to make claims that don’t require disclosures.” – Kendra Jones of Epson America #NADconf #advertising #productclaim

BBB_NtlPrograms's tweet photo. “There is preference to make claims that don’t require disclosures.” – Kendra Jones of Epson America

#NADconf #advertising #productclaim https://t.co/VHXA7o86QK

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almost 7 years ago

“You cannot have a disclaimer that contradicts the main message of the advertising,” says lawyer on disclosures panel. In other words (the FTC’s): “What the headline giveth, the fine print cannot taketh away.” #NAD2019 #NADCONF https://t.co/53jmIho0n1

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almost 7 years ago

True or false? True or false questions that leave no room for nuance are appropriate in consumer perception surveys? False. #NAD2019 #NADCONF

TruthinAd's tweet photo. True or false? True or false questions that leave no room for nuance are appropriate in consumer perception surveys? False. #NAD2019 #NADCONF https://t.co/2OPKmDvCyX

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almost 7 years ago

Andrew Smith, director of the FTC’s bureau of consumer protection, encourages the newly formed Direct Selling Self Regulatory Council to use “transparency and teeth” when investigating health and earnings claims in the multilevel marketing industry. Hear, hear! #NAD2019 #NADConf

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almost 7 years ago

What does COPPA do? It prohibits the collection of personal information from a child without verifiable parental consent. #NAD2019 #NADConf

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Wendy Davis @wendyndavis

almost 7 years ago

.@FTC consumer protection chief Andrew Smith: “I do anticipate there will be revisions to the COPPA rule.” #NADconf

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almost 7 years ago

Smith adds that it’s not clear to the FTC that everything marketed as CBD has the same ingredients. #NAD2019 #NADConf

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CARU | Children's Advertising Review Unit @CARUAdReview

almost 7 years ago

Mark it down: First mention of CBD comes at 12:15 p.m Monday. The long and short of the marketing of CBD products, says Smith of the FTC: just because CBD is new doesn’t mean it’s entitled to new treatment re enforcement. #NAD2019 #NADConf

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almost 7 years ago

Welcoming back Andrew Smith from the @FTC to the keynote stage at the #NADconf. Hearing about all the fines this past year, they add up $$$

CARUAdReview's tweet photo. Welcoming back Andrew Smith from the @FTC to the keynote stage at the #NADconf. Hearing about all the fines this past year, they add up $$$ https://t.co/1RE8GJaW7P

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almost 7 years ago

This is a CGI influencer (CGInfluencer?). FTC guidelines require that an influencer use the product being promoted in the post. That’s impossible with CGI, (at least before the machines take over). So the need for clear disclosure that it’s an ad is paramount. #NAD2019 #NADConf

TruthinAd's tweet photo. This is a CGI influencer (CGInfluencer?). FTC guidelines require that an influencer use the product being promoted in the post. That’s impossible with CGI, (at least before the machines take over). So the need for clear disclosure that it’s an ad is paramount. #NAD2019 #NADConf https://t.co/GwT7FQapnm

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