#SWMOPRSA - Twitter Hashtag

almost 7 years ago

You can drown in your own data. Narrow your focus by thinking about your objective - your goal will determine what you look at - @BeccaGodsey #swmoprsa

RandyBerger's tweet photo. You can drown in your own data. Narrow your focus by thinking about your objective - your goal will determine what you look at - @BeccaGodsey #swmoprsa https://t.co/3CKL0Y2Y7o

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Randy Berger @RandyBerger

almost 7 years ago

Media panel weighs in on the best way to pitch: 1. Text 2. A call. Email can get lost. And don’t be afraid to ask journalists how they want to be contacted. #swmoprsa

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Randy Berger @RandyBerger

almost 7 years ago

Think beyond traditional media to cut through the clutter - is there an online outlet or a trade publication your pitch would be a good fit for? — @eyeapie of @MissouriState #swmoprsa

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Randy Berger @RandyBerger

almost 7 years ago

Biggest media relations challenge? The “always on” 24/7 nature of social media & news coverage. — @SonyaKullmann of @MercySGF #swmoprsa

RandyBerger's tweet photo. Biggest media relations challenge? The “always on” 24/7 nature of social media & news coverage. — @SonyaKullmann of @MercySGF #swmoprsa https://t.co/97aSdhHz1J

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Randy Berger @RandyBerger

almost 7 years ago

Build a stable of experts who can do interviews & represent your organization well — @mikebrothers of @DruryUniversity #swmoprsa

RandyBerger's tweet photo. Build a stable of experts who can do interviews & represent your organization well — @mikebrothers of @DruryUniversity #swmoprsa https://t.co/dZD5npGLVN

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Randy Berger @RandyBerger

almost 7 years ago

Spell out opportunities for natural sound, for images & for video in your news releases — @JennWritesMoore #swmoprsa

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Randy Berger @RandyBerger

almost 7 years ago

Want a press release to stand out? Offer someone for an interview whose story exemplifies what you are trying to say. — @JennWritesMoore #swmoprsa #pr

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Randy Berger @RandyBerger

almost 7 years ago

Rely on the 5 senses to tell a story - what does it sound, smell and look like? Take an audience to the scene. @JennWritesMoore #swmoprsa

RandyBerger's tweet photo. Rely on the 5 senses to tell a story - what does it sound, smell and look like? Take an audience to the scene. @JennWritesMoore #swmoprsa https://t.co/oklE85ggj3

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Randy Berger @RandyBerger

almost 7 years ago

“As a storyteller, I am fascinated by how a person’s consciousness can be so transformed by nothing more magical than listening to words. Mere words.” — Jose Chung #PR #swmoprsa

RandyBerger's tweet photo. “As a storyteller, I am fascinated by how a person’s consciousness can be so transformed by nothing more magical than listening to words. Mere words.” — Jose Chung #PR #swmoprsa https://t.co/jAxbv6aCQS

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Randy Berger @RandyBerger

almost 7 years ago

Stories unite & connect us, in a way nothing else does. Stories stay with you. — @JennWritesMoore, speaking my language. #swmoprsa

RandyBerger's tweet photo. Stories unite & connect us, in a way nothing else does. Stories stay with you. — @JennWritesMoore, speaking my language. #swmoprsa https://t.co/8Oua1yZ9m8

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Randy Berger @RandyBerger

almost 7 years ago

No more than 3 talking points. Avg. sound bite is 14 words. Keep interviews tight & on message — @anthonyhicks03 #swmoprsa

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Randy Berger @RandyBerger

almost 7 years ago

Up first — @JennWritesMoore on the value of storytelling in media pitches #swmoprsa

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Randy Berger @RandyBerger

almost 7 years ago

Ready for @swmoprsa’s media training day - stay tuned for updates. #swmoprsa

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Randy Berger @RandyBerger

almost 7 years ago

Most users are annoyed with their search experience. @oreillyauto tests their site to make sure customers find what they’re looking for on the first try. - Crystal Hedrick #SWMOPRSA