Top Tweets for #gettaged
#BrandBusiness: Leading digital media solutions, and advertising technology company @InnityCorp announced it has been awarded the coveted TAG Certified Against Fraud Seal and Brand Safety Seal from @tag_today. #GetTAGed
https://t.co/bRJOLTl59K
Kicking off @TAG_today’s 6th Annual State of the Fight Briefing with the big picture from CEO @mikezaneis. Excited to share such great insights and celebrate tremendous wins across the global TAG Community!
#brandsafety #digitaladvertising #GetTAGed
Come and get it! Read all about it! Less than 1% fraud (IVT) in EU markets for 3 years running! #getTAGed
The 3rd European Fraud Benchmark Report is out! Together with @614group, we've discovered how the pandemic has affected #digitaladvertising, the effectiveness of TAG certified channels vs non-certified channels & more. Read the full report here: https://t.co/yvq77xavT1
#fraud 📖
Have you checked out @TAG_today's latest white paper yet? Such great insights on Partnering with Law Enforcement from our own partners at @TheJusticeDept! #GetTAGed #ThreatIntel #ThreatHunting #BrandSafety
Takeaway #4 from 'Best Practices for Partnering with Law Enforcement': Stay the course ⛳️ Patience is key to getting justice. Successful prosecution is dependent on cooperation between victims & #lawenforcement and a whole lot of patience!
@TheJusticeDept https://t.co/sK5tkURniB
“@TAG_today is delighted Pinterest has joined this growing global initiative and we look forward to working together to further expand the program and create a safer and more trustworthy advertising ecosystem.” - @mikezaneis You love to see it. 💥#GetTAGed https://t.co/ieELGHtDPq
Congrats @iabireland and @SuzanneMcEl on launching the Gold Standard! Team TAG is proud to have the @TAG_today #BrandSafety Certification included among strong requirements designed to help drive a healthy sustainable digital ad ecosystem. #getTAGed @JulesKendrick1 @mikezaneis
IAB Ireland delighted to launch the Gold Standard in Ireland with four aims: to uphold #brandsafety, to tackle #adfraud, to improve the digital advertising experience @ForBetterAds and to help compliance with the #GDPR and #ePrivacy law https://t.co/jCTVHSnu4B @iabuk
Check your inboxes, @TAG_today members, for more on how to access StreamScam threat indicators and our upcoming joint briefing with @OracleDataCloud @moat...
#GetTAGed
Moat claims a massive fraud scheme generated fake video ad impressions, ones that were never served and never seen, which siphoned ad money that would otherwise go to legitimate video apps. https://t.co/peiLcy1ZM5
"@TAG_today has expanded its threat-sharing capabilities through TAG Threat Exchange to quickly disseminate info about new/emerging threats in areas like CTV fraud, working with @OracleDataCloud and others to build an impenetrable barrier against ad fraud." -@mikezaneis #GetTAGed
Congrats to long-time @TAG_today member @OracleDataCloud @moat for the discovery of StreamScam. Looking forward to hosting a joint briefing for the TAG Community on the largest known CTV ad fraud operation to date providing and threat indicators via TAG Threat Exchange #GetTAGed
"Four in 10 respondents considered ALL news coverage appropriate for ads." Serious #brandsafety food for thought.
@tag_today @safe_brands @mikezaneis #GetTAGed
TAG/BSI study finds 1 in 3 web users think advertisers should avoid placing ads near stories about police brutality, civil unrest, COVID-19 deaths @tag_today @safe_brands https://t.co/Jjv74Z6UdV @wendyndavis
Fantastic Team @TAG_today retreat this morning. So good to see TAG DC in person (masked / socially distanced) and connect with TAG NYC and TAG London as they met up. So proud of how we’ve weathered all the crazy of 2020...and are ready to take on 2021! #GetTAGed
.@TAG_today is hiring a Manager of Communications & Marketing, based in our London, UK offices! Know a great candidate? Send them our way... #GetTAGed
#brandsafety #marketing #communications #london
@JulesKendrick1 @mikezaneis
https://t.co/1nAJ7GSQWS
Fascinating conversation re: how the digital ad industry can tackle the problem of #disinformation in @TAG_today's Business Transparency Committee meeting. Thanks to Team @DisinfoIndex for setting the stage with their new research. #GetTAGed #brandsafety
https://t.co/HiNsvy5dmw
"@TAG_today, the global programme to fight criminal activity and protect brand safety in digital advertising, has released its 2020 US Fraud Benchmark Study, showed a dramatic 90% reduction of ad fraud in TAG Certified distribution channels." #GetTAGed #brandsafety
"Not only are the attackers adapting to the defenses being put in place, but there is a lot of creativity and ingenuity from the actors in this space," - Danielle Meah, Director of Threat Intelligence
#getTAGed #malware #digital #advertising @mikezaneis
https://t.co/YN5BAcTzbF
OMG UK is fully committed to brand safety and is proud to be certified with the ad industry's first global brand safety certification program,@tag_today’s TAG Brand Safety Certified Program.
Read more: https://t.co/guQ4FRDGVv
#brandsafety #getTAGed #digitaladvertising
"The program aims to build transparency around brand safety practices in order to stop ad misplacement and empower buyers to be more “flexible and determinative” in where their ads appear." - @mikezaneis
#digitaladvertising #getTAGed #brandsafety @Adweek
https://t.co/KTPuVHwde8
TAG LAUNCHES AD INDUSTRY'S FIRST GLOBAL BRAND SAFETY CERTIFICATION PROGRAM
#brandsafety #GetTAGed @tag_today
https://t.co/r0AD8MDnoH
Press Release: TAG Launches AD Industry's First Global Brand Safety Certification Program #GetTAGed #brandsafety #digitaladvertising @mikezaneis
https://t.co/cuPyaTrz46
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