Top Tweets for #wftalks
We can't be product people anymore; we have to be service people. You don't buy a mortgage; you buy a home. #WFTalks
"Organisational strategy is impossible to execute upon. The gap between it and customers is too huge." #WFTalks
"The focus has to be on users and not buyers" Mark Wilson from Wilson Fletcher #WFTalks
"Leverage B2B, learn from other sectors and lead by understanding customers and asking why" β Matt Malone's lessons in innovation #WFTalks
"The answer to your questions is not in the building" Karen Waldren from LexisNexis #WFtalks
"What we sell to customers was important to them 10% of the time β talking to them opened up the other 90%" #WFTalks
It's not about businesses, it's about consumers #WFtalks
"There's no such thing as B2B β the people who use our services are just consumers." Karen Waldron from LexisNexis at #WFTalks
"Your unfair advantage is your key to innovation in a legacy world" #WFtalks
Tonight's the night! Looking forward to seeing those of you who signed up to #WFtalks this evening @TheHospitalClub
All Aus government services will need to pass the @AusDTO's new Digital Service Standard https://t.co/0Pn36IROhO @matthewlandauer #WFtalks
"Solve customer problems, not business problems". #WFtalks
The outcomes of user research aren't necessarily insights. Customer feedback is 'what'. Insight is 'why'. #WFtalks
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