Harriet Webster

[Greg @GregOutram]

Here's what you can do today to rank your website higher on Google - and it only takes a few minutes! ⬇️

- Go to Google Search Console;
- Filter for the last 3 months;
- Find keywords/pages in positions 5 - 9.

These are the pages that Google thinks are good, but they just need a little nudge.

Now do this:

- Build internal links to these pages;
- Improve the content, optimise for featured snippets;
- Build high-quality links;
- Lastly, check your meta titles, descriptions and H1 - optimise for the target keyword; the basics help a lot!

That's all! Results attached 🚀

[Greg @GregOutram]

Here’s an email template design exploration we created for a luxury bedding brand.

This is how it works so well:

Clear structure.
Each section has a purpose; introduce the product, explain the benefits, show how it looks and feels, then guide the customer to buy.

Strong visuals.
The photography does a lot of the work. It shows comfort, warmth, and quality without needing many words.

Simple, calm copy.
The writing is clear and easy to read. It doesn’t try too hard to sell. You get the feeling this is a premium product just by the tone.

Designed for mobile.
The layout stacks cleanly on smaller screens, with plenty of breathing room and clear calls to action.

Feels high-end.
Lots of space, consistent design, and thoughtful content make it feel premium, just like the product.

Good email design doesn’t need to be loud. It just needs to feel right.

[Greg @GregOutram]

This is exactly how you should design your collection page for SEO.

Collection Title
Short Description
Quick Category Links
Product Grid & Filter
Detailed Description
FAQs
Featured Reviews

Most collection pages never rank on Google because they only have a title and a product grid - the bar is genuinely so low.

[Greg @GregOutram]

This is exactly how you should design your product page. Optimise for conversions and SEO!

Short Description
Features
Specifications
Upsells
Detailed Description
FAQs
Reviews
Related Products

High conversion rate = happy users.

Happy users + relevant content = Google loves you.

Do this - you can't not win.

[Swift @weareswiftdotco]

Recent design exploration.

The updated design brings key details to the forefront, clearly outlines product features and options, and includes social proof with reviews to build trust.

[Greg @GregOutram]

Some news…

I’m building a new Shopify Agency, focusing on all things design and dev with @sambo_io

One membership. Unlimited requests. Fixed monthly fee.

Excited to get going! 🎉

Got a project? Let’s chat - https://t.co/8bemk7K6Du

[Suzanne Clarke @suzanneclarkeiv]

Awesome night at the @NU_Foundation dinner. Always proud to sponsor the Disabled Player of the Year award(s). Rafa you are a star, great job @Lockers75, @GabbyLogan
#NUFC #nufcfoundation #charitytuesday #givingback

[Boycott your Bed @BoycottYourBed]

Every year in the UK around 83,000 young people find themselves homeless. On Friday 5 October, #ByteNight returns for it's 21st year of raising money so that @actnforchildren can continue to support these vulnerable young people. Sign up today to join us https://t.co/qgobOpKOHf

[HR Grapevine for Talent Acquisition @RecruitmentGV]

Top tips to engage your talent pool via email marketing https://t.co/Mh4mY8nu9B

[Jon Geldart @JonGeldart]

Congratulations Tony. This is an important service provided by the LEP which uses skilled advisors to provide down to earth pragmatic advice. Proud that Tony is also an Institute of Directors Ambassador in North Yorkshire. #iod #businesadvice #LEP https://t.co/iDgkNhfsnl

[The Harrogate Girl @THarrogateGirl]

Guys and girls, the weather is lovely and our high street is calling. Let’s spend some time supporting our locals this weekend. #shoplocal #lovelocal #thinkindie #harrogate #highstreet #weekend #showitsomelove

[VSI Executive Education @VSIExecEd]

Should your football club be ran through the Manager led model? 👉 https://t.co/hES8LdFT1o @fcbusiness @fcryan

[Suzanne Clarke @suzanneclarkeiv]

I'm fundraising for Action for Children & I'd love your support! Text IVUK88 £10 to 70070 to sponsor me today. Thanks. https://t.co/vydZFK263l

[Harriet Webster @hatswebster]

Fab opportunity for an Apps Support Analyst, Harrogate - get in touch to discuss 🙂 https://t.co/tiHqxKuiCr