Jilly Bing

Creating dolls that reflect the vibrant spirit of Asian American kids. Because representation matters. Mom-owned and operated.

[Jilly Bing @hellojillybing]

@StephanieLinTV Great meeting you. We loved sharing our story with you this morning!

[Stephanie Lin @StephanieLinTV]

Eleanor Mak, the founder of @hellojillybing, grew up in San Francisco never seeing a doll that looked like her. She's now working to create a more inclusive toy line so all #AsianAmerican kids can see themselves represented in the world around them.

[Jilly Bing @hellojillybing]

@jennywightwick1 @TODAYshow Thanks for your interest. We do not currently ship internationally, but we hope to offer this later next year.

[Jilly Bing @hellojillybing]

@TODAYshow @VickyNguyenTV We loved sharing our mission with @VickyNguyenTV and hearing from so many new families excited to welcome Jilly dolls to their homes!

[TODAY @TODAYshow]

Meet Elenor Mak, who is on a mission to create a more inclusive selection of dolls with her line, Jilly Bing, that celebrates the Asian American culture.@vickynguyentv shares the story.

[Jilly Bing @hellojillybing]

@JamieNguyenTV We loved sharing our founding story with @TODAYshow We’ve been flooded with so much love from the audience this morning!

[TrendWatching @trendwatching]

Addressing a lack of diversity on toy shelves, a new doll by @hellojillybing authentically reflects Asian American kids, their distinctive features and cultural roots.

https://t.co/K3xE0hzqfU

[Jilly Bing @hellojillybing]

@NationalNOW @joeydolls Thank you for the shout out & supporting what we are creating!

[Nextshark @NextShark]

FINALLY AN ASIAN DOLL ON THE MARKET!

A mother decided to start her own doll company in response to the lack of diversity in the existing doll market.

The company "Jilly Bing" is dedicated to her daughter.

Read more about the doll and its maker:
https://t.co/2lsCN26zLh

[Shawna Chen @shawnarchen]

An SF mom is launching a new Asian American doll after struggling to find one for her daughter.

Toy stores have released some Asian American models, but many still use white dolls' molds and rely on stereotypes, @hellojillybing founder Elenor Mak said.

https://t.co/gE69zEYZWH

[Laya Neelakandan @Laya_neel]

“I want all children to know they belong. They are beautiful as they are," said Elenor Mak, founder of Asian American doll company @hellojillybing. My latest for @sfchronicle: https://t.co/i2GzJ3vTIF

[Jilly Bing @hellojillybing]

@themoonforces This is so adorable, thank you for sharing with us. BFFs in the making!

[master francisco 🦋🌙 #FreePalestine @themoonforces]

Guess who loved her @hellojillybing doll so much that she insisted on having it sleep next to her?? 🥺😭

[Very Asian, Inc. @VeryAsian]

What do you do when you can't find an Asian American doll that represents you and your daughter? This entrepreneur and mom created her own. Click here to read more https://t.co/HTECtReEUu #VeryAsian #AsianMom #AsianEntrepreneur #AsianRepresentation

[Jilly Bing @hellojillybing]

"...the (dolls) backstories don’t always offer the most accurate representation."

We promise to try our hardest to get it right, with stories that celebrate Asian heritage and culture in ways that make us, @VeryAsian proud!
https://t.co/IVfkgY1Lq3

[Jilly Bing @hellojillybing]

Yay, our team had so much fun creating this too. it was hard to narrow down our fav l#LunarNewYear foods.

[master francisco 🦋🌙 #FreePalestine @themoonforces]

While excitedly waiting for my niece’s Asian American doll from @hellojillybing, I received this booklet in the mail. It’s so precious!!!! I squealed from the foods in the picnic page 🥹

[Jilly Bing @hellojillybing]

See how we are making LOTS of noises for lunar new year!
#GRWM #LunarNewYear2023 #GoodLuck
https://t.co/Or7QQd2TpD

[Jilly Bing @hellojillybing]

@GoldHouseCo Jilly and friends love the Malaysian "yee sang" prosperity toss salad. When else do kids get to throw their food up in the air & not get in trouble?

[Jilly Bing @hellojillybing]

Here’s our youngest team members getting ready for lunar new year. 🧹🧼 in hand, ready for the big sweep! https://t.co/kIwrnyVSZI

[GOLD HOUSE @GoldHouseCo]

From yummy treats, to big festivals, to honored rituals, learn about some unique (and shared) Lunar New Year customs and traditions! 🧧🐇🏮🐈🧨

[Jilly Bing @hellojillybing]

"I discovered very quickly that I am not alone in my awareness that Asian American culture is not represented in children’s toys."

[Meagan J. Meehan @ArtsyCr8tive1]

The Jilly Doll: Interview with Inventor Elenor Mak
https://t.co/VcxPKfzqZ9