Prerona Basu

Ministry of Internal Affairs @ SalesRobot

[Prerona Basu @HelloPrerona]

https://t.co/A79cnxzzce

[Prerona Basu @HelloPrerona]

This needs to be seen. Now.

[Prerona Basu @HelloPrerona]

https://t.co/RjHvQh5ORB

[Prerona Basu @HelloPrerona]

@ambika1045

[Prerona Basu @HelloPrerona]

https://t.co/PuD7sYmjSa

[Prerona Basu @HelloPrerona]

me to other MCPs

[Prerona Basu @HelloPrerona]

https://t.co/PuD7sYmjSa

[Prerona Basu @HelloPrerona]

@AshwiniNK21 I wish i'd used it a bit more before it was taken down

[Prerona Basu @HelloPrerona]

Claude and LinkedIn teaming up to bring you hot leads on autopilot

[Prerona Basu @HelloPrerona]

https://t.co/RjHvQh5ORB

[Prerona Basu @HelloPrerona]

https://t.co/RjHvQh5ORB

[Prerona Basu @HelloPrerona]

@Anushkaa1407 cold emails emailing each other

[Prerona Basu @HelloPrerona]

@AshwiniNK21 can't wait for 05!

[Saurav @saguppa]

I sell LinkedIn Automation APIs. I cold emailed 319 VC deal sourcing platforms that nobody else was targeting.

Here's what happened.

My colleague @AshwiniNK21 runs outbound for my SaaS.

A few months ago she came to me with a list and a targeting angle I hadn't seen before. It was seriously, f***ing brilliant.

The targeting behind that deal was a vertical we'd never touched before.

319 VC deal sourcing platforms across 22 countries.

Deal sourcing runs on LinkedIn, that's where founders announce rounds, where portfolio companies post updates, where deal flow actually lives.

But none of the deal sourcing platforms these funds use connect to LinkedIn natively (they just behave like a CRM) That gap had been sitting there completely untouched.

What I hadn't appreciated until she explained it is how she actually finds verticals like this.

She starts with Discolike, feeds it a company that looks like an ideal customer, and gets lookalikes back.

Half of them make you go "who?" but the AI sees patterns humans don't.

Then she cross-checks on Crunchbase to confirm whether companies are actually alive or just a LinkedIn page with no employees, enriches through Clay to find the right decision-makers, and verifies every email with BetterContact.

The list after all of that is the actual list.

One of the best leads that came through from there was an ex-venture capitalist based out of New Zealand turned founder who was making software for VC firms to source deals.

He replied: "We don't do that, but I am interested."

Two emails in, he booked a call, and we're now helping him set up LinkedIn outreach from scratch.

The reason I am writing this full post is that cold email really works if you have a unique angle and a persona that not enough people reach out to, and a data source that is relatively untouched.

If you use typical database tools like Apollo or LinkedIn Sales Navigator, you are not going very far because most of the people on those databases get thousands of cold emails every month.

[Prerona Basu @HelloPrerona]

@ShrishNagvekar Here you go
https://t.co/u4dSyovOLE
Enjoy!

[Prerona Basu @HelloPrerona]

https://t.co/A79cnxzzce

[Prerona Basu @HelloPrerona]

@ambika1045 Here you go https://t.co/Vw0Rjta7aw
Enjoy!

[Prerona Basu @HelloPrerona]

@Anushkaa1407 Here you go https://t.co/Vw0Rjta7aw
Enjoy!

[Prerona Basu @HelloPrerona]

@PrasanthiBasava Here you go
https://t.co/u4dSyovOLE
Enjoy!

[Prerona Basu @HelloPrerona]

@jdomanpipe

[Prerona Basu @HelloPrerona]

Rule No 1.
Never scroll past a Prerona Basu article.

[Prerona Basu @HelloPrerona]

https://t.co/A79cnxzzce

[Prerona Basu @HelloPrerona]

@TheDevSaha Thanks! Appreciate you reading it :)

[Prerona Basu @HelloPrerona]

@0x_Kapoor appreciate it 🤝

[Prerona Basu @HelloPrerona]

@TheDevSaha Here you go
https://t.co/u4dSyovOLE
Enjoy!

[Prerona Basu @HelloPrerona]

@hussyin Here you go
https://t.co/u4dSyovOLE
Enjoy!

[Prerona Basu @HelloPrerona]

I built a Fractional CMO using Claude Opus 4.8.
7 specialist skills that replace a $12-15K/mo CMO hire

And run your entire marketing engine from strategy to distribution.

The Claude setup is ready in minutes and gets you results from day 1

You get 7 specialists working in sync:

1. Positioning Researcher → analyzes ICP, competitors, market gaps

2. Content Strategist → pulls search demand, audience signals, competitor content gaps to build editorial calendar

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4. Repurposing Engine → takes one long-form piece and turns it into 8-10 assets across LinkedIn, X, email, blog, and short-form video scripts

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7. Performance Analyst → tracks what's actually driving pipeline, flags what to kill, and recommends where to double down

What you get when all 7 work in sync:

→ A positioning doc you can actually use
→ Content that targets real search demand
→ One piece of content multiplied across every channel
→ SEO and AI-engine visibility baked in from the start
→ A distribution system that runs whether you're online or not
→ Clear signal on what's working so you stop funding dead channels

You can set it up today.

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