Obi Ezeude built a multibillion naira business - Beloxxi by selling only one type of crackers biscuit. Till today, they're still not diversified and still make only crackers - though now in variants. As at 2016, they raised about $80m capital for a minority stake. Going by that, they're likely a unicorn by now. Another makes multibillions from kulikuli distribution.
Yes you can build a unicorn styled successful business out of nigeria by selling one product. The problem is that we benchmark our success metrics with the USA market standard, when we are not selling to the same market and the same dynamics or purchasing power. Another factor is the opacity around company performance and numbers, except for those who are publicly listed. Most companies operate in secrecy and seldom disclose their numbers, valuation or indices even after fund raises. So it's tough to properly value them and assess their impact.
Our market creates its own unicorns. It's just that we keep assessing our businesses from the same lense as those that operate in America. I think it's time for us to also develop parameters to value our own companies and maybe create an African Unicorn category - or a new name for it.
Trending: Apparently, the 17-year-old self-taught Chinese-speaking TikTok sensation featured by Punch is speaking gibberish.
Many professional translators do not recognize her variety of Chinese, as it isn’t Mandarin, Cantonese, Wu, Xiang, or other recognized Chinese languages.
Interestingly, the TikToker allegedly organizes paid Chinese classes on TikTok.
She once counted from 1 to 10 in Chinese on TikTok and allegedly got only three numbers correct, struggling with the rest, particularly the pronunciation and tones.
Professional translator, NICL Mandarin spoke the actual mandarin for her acclaimed mandarin.
Follow @TrendingEx for dailies..
🥶🧊 Lamine Yamal: “What is aura? In football, Cristiano Ronaldo”.
“Aura is a person who gives off, something like when they arrive, it's like… WOW. For example, Brad Pitt or like that”.
“In football, Cristiano would be a good example of aura”.