The Leap of Faith in a Thesis
People always ask how I made life-changing gains with $PEPECOIN.
They assume that I had secret alpha. That I timed it perfectly.
The truth is I didn't and I didn't need to.
In 2021, I first started buying at $0.20. Then I bought more at $0.10. I kept DCA-ing throughout 2022, and then the FTX collapse happened so I bought more.
In April 2023, around the erc-20 bridge, I bought from $0.03 - 0.25. And across 2023 between $0.01 - 0.04.
One of my favorite trades was a buy for $257 that turned into $159K at ATH.
Needless to say, I hold quite a bit of $PEPECOIN.
This is a story about conviction over precision.
I had a macro thesis:
- Bitcoin's global adoption was still in its early innings
- Memecoins tend to follow Bitcoin and they can deliver outsized gains at peak euphoria (as observed with DOGE)
- I needed to have a memecoin position
- People who get shaken out during the bloodiest parts of the crypto cycle are usually the ones closest to the inflection point
I stopped trying to time the top and I started getting serious about holding at the bottom.
When everything black-swanned in 2022... FTX, NFTs, general crypto sentiment, I kept asking one question:
What will still be here when the smoke clears?
The answer I kept coming up with was PepeCoin.
Not $PEPE, the imitation.
I'm talking about $PEPECOIN, the original Pepe memecoin.
There were a handful of others too, but what drew me to PepeCoin was that it represented something rare in crypto. It was a memecoin with roots. It had history and a story.
By the time I found it, it had been through multiple cycles, a name change, and community turnover. It was battle-tested.
The trading strategy that worked wasn't sexy.
I kept building my position, averaging in as the price dropped. Detaching from the daily PnL of my portfolio, knowing my thesis remained intact.
That last part is key because staring at red numbers every day will crush your conviction faster than any drawdown ever will.
Instead, I focused on:
- Big picture
- Lowering my cost basis
- Trusting the broader cycle
You won't catch every move. You won't perfectly time every rotation. The point is to stay in the game long enough to benefit when your thesis proves out.
And with $PEPECOIN, that's what happened.
We're back in chop mode now with $PEPECOIN, but the community is rallying to make noise, and some special players are paying attention.
And just like last time, the question becomes:
Do you believe it's over? Or do you believe this is a great setup?
Because if Bitcoin continues to push further into all time highs, Ethereum follows, and we're going to see memecoins roar again.
Most people quit before the reward. They forget that actions resulting in generational wealth rarely look like genius in the moment.
I had belief in my thesis and that's the real alpha.
What's your thesis?
Find your conviction, then make your move.
when pepe hit the web2 scene on 4chan, there was something about his melancholic yet primal contentment that resonated
4chan prized anonymity, humor, and rebellion against control - and in that soil Pepe the Frog flourished
his face can express anything human - sadness, triumph, loneliness, smugness, irony - all in minimalist form
because of this emotional versatility and clarity, pepe quickly became the go-to method to transmit authentic emotion digitally in a world of masks and duplicity
and when the mainstream began policing language, art, and memes, pepe naturally became a totem of the people - a symbol of freedom and anti-authoritarian humor
in this potent environment Rare Pepes were born on Counterparty - among the earliest blockchain-based digital collectibles
Rare Pepes were community-minted digital trading cards that functioned as a form of proof-of-participation in internet culture, long before that phrase meant anything
among this community, a group of frog frens gathered to develop the world’s first tokenized pepe
on March 05, 2016, the real OG $PEPE was born
the distribution was organic - a Layer-1 proof-of-work chain with open mining pools any capable participant could join
no ICOs, no VCs, no bundled supply - just honest compute
the intention wasn’t speculation - it was cultural preservation through decentralization
we quickly built KEKDAQ - an early NFT marketplace that gave Rare Pepes a crypto-native home on Bitcoin/Counterparty, before the term 'NFT' had even been coined
then came an attempted cultural quarantine - an effort to contain pepe’s viral symbolism once it crossed ideological lines and was politicized
but all it really did was throw pepe into the limelight and open the doors to millions more who could relate to pepe’s irreverent, smug, smiling face
pepe inverted accusations through memetic resilience - every time the establishment tried to define him, he mutated and survived
and so did we
when some platforms forced a rename, we operated under two tickers - $PEPE and $MEME - and kept building toward a lasting, community-oriented network
with that goal in mind, we engineered our Ethereum bridge and launched it in 2023
we didn’t just “make a new token” - we designed a UTXO-lock continuity bridge: a 1:1 migration mechanism that preserved the original chain’s ledger state (ownership & provenance) as we moved to an ERC-20 contract
the migration carried both the cultural and cryptographic lineage
today, the ERC-20 $PEPECOIN is the same entity as the OG $PEPE // $MEME - simply evolved
the same original devs, the same original community, and some new frens who joined along the way - a true migration of culture
there is, and can only ever be, one original
the ticker is $PEPECOIN
🚨 New Contest 🚨
Quest: Design a retro style kekspace CD-ROM masterpiece like those discs hidden in cereal boxes back in the 2000s. Remember the feeling? You didn’t just get a toy, you got a whole digital experience. Imagine the Win 95/98 startup chime, the disc drive whirring, the loading bar filling in your minds while you create.
Prize: The two best designs walk away with 1337 $PEPECOIN each.
🔥 #PepeCoin will gain unprecedented attention 🔥
There's a lot of innovative technology in web3, but nothing hits as hard as what @pepecoins can do now with https://t.co/BFQMGRaSeo
Memetic tech wizardry can turn ANY idea into a living, breathing reality
Don't believe us? Check it👇
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