Ilya Lobanov

Founder of Studeo, #designer and #strategist. I care about #productivity, #brandbuilding, #web and the #mind.

[Fi Shailes ✍🏼 ✨ @WritefulCopy]

"The biggest impact in marketing hasn’t been made by things like chatbots, machine learning, IoT, or even ChatGPT4." — @iamabsolut

https://t.co/xy0LT0EiC4

#brand #contentmarketing

[dustin curtis @dcurtis]

Loom sold to Atlassian for $975 million. Great product, great founders. Well done, and congratulations.

What I want to know is the story behind the missing $25 million that would have made it a cool billion.

[Ilya Lobanov @iamabsolut]

@JamesClear I think this phrase sums up logo design, at least for businesses early in their launch https://t.co/wZXUI5z7ZZ)

[James Clear @JamesClear]

The most invisible form of wasted time is doing a good job on an unimportant task.

[Ilya Lobanov @iamabsolut]

I am teaching folks How to Run Strategic Brand Workshops on 22nd June 2023 – early bird tickets available until 16th June – register here: https://t.co/tm6yJARnxc #brandstrategy #strategyworkshops

[Ilya Lobanov @iamabsolut]

https://t.co/8F7mzDCL3L

[Ilya Lobanov @iamabsolut]

From the archive: in @GrowthSupply Stop Building Questionnaire Brands (Brands Without a Strategy) https://t.co/yuwiLtCvFe

[Ilya Lobanov @iamabsolut]

“Good stories surprise us. They make us think and feel. They stick in our minds and help us remember ideas and concepts in a way that a PowerPoint crammed with bar graphs never can.”

— Joe Lazauskas and Shane Snow

[Charles Burdett @chxrles]

running a business is like coming to a knife fight every day

[Ilya Lobanov @iamabsolut]

"Don’t focus on the solution - Build projects around problems and goals, not solutions" https://t.co/uNisBj7H9T

[Britni Pepper @britnipepper]

10 Unorthodox Perspectives to Help You (re)launch a Unique Business by @iamabsolut in @BttrMarketing https://t.co/KwYYQm5uGo #business #thoughtful

[James Hoffmann @jimseven]

Today's video is a very serious look at some coffee toys under $50, to help those of you with GAS (gear acquisition syndrome) to spend your money better: https://t.co/HBmuRkJMO8

[Ilya Lobanov @iamabsolut]

@RobMeyerson @justcreative @theJeremyMura @BrandMasterAcad @logogeek @meowskers If you're still looking for info I've got a Skillshare course on best practices of presenting a visual brand identity with a breakdown of how the presentation should be structured (think storytelling) https://t.co/LK6vIw48Mv

[Ilya Lobanov @iamabsolut]

https://t.co/uoO64ockXt

[Pip Decks @PipDecks]

If anyone knows about learning through play, it's @LEGO_Group.

Let's look at the 5 key ingredients, according to the company whose name literally means "play well" (it's an abbreviation of the two Danish words “leg godt”).

P.S. There's a cool free tool for you at the end.

🧵👇

[Ilya Lobanov @iamabsolut]

"When you make things simple, you’re not dumbing down the content. You’re outsmarting the competition." https://t.co/MM2oMrokOR

[Ilya Lobanov @iamabsolut]

Are Brand Archetypes Useful or Utter Nonsense? https://t.co/DqHzMYD2L4

[R.K. Russell @RKRelentless]

“Be stubborn about your goals, and flexible about your methods.”

[Ilya Lobanov @iamabsolut]

Did you identify more with A or B? I’ve grouped the answers based on my experiences, interactions with other designers, and feedback on my content over the years. And I’m yet to meet someone who is a great creator and a great finisher at the same time. But you can learn.

[Ilya Lobanov @iamabsolut]

If innovation is a pizza with 8 slices, execution of an idea is roughly 6 slices. The 2 remaining slices represent idea generation. To thrive, you need a creator and a finisher of ideas.

Over the next few statements pick one you identify with more to help identify your type.

[Ilya Lobanov @iamabsolut]

A — Creator, Specialist, Visionary
B — Finisher, Deep Generalist, Mechanic