I thought that next year's London Marathon would be popular but the figures released this morning are pretty astonishing:
- A world record 1,338,544 people have applied for the 2027 London Marathon
- Over one million from the UK and 300,000 international applications
- Almost two percent of the entire UK adult population entered the ballot
- More than double the applications for the 2024 London Marathon (578,304)
- Almost 100k people from the US (92k) applied
- Highest number of UK applicants were women aged 20-29 (179k)
@Daniel__Clayton There is no single paid method that works better than the other. You have to combine them all, and it compounds. Meta Ads, Beehiiv boosts, SparkLoop, you name it. Currently have all working together.