WMB

I was once asked, what does it mean to live in the image of God? I said, “To create.” 👨‍💻“Entrepreneur” Just building cool things for the world to enjoy.💜

[Will Allred 💜✉️ @WillAllred117]

Them: InMail is Dead

Me: 3 booked meetings w/ VPs at $100m companies in the same day

You: *clicking to read the whole message*

[WMB @ibewmb]

I jumped out of a plane with #LavenderJoe to promote our new product, Ora. 🔮

At first we were reluctant to build an AI Sales Agent, fearing we’d contribute to more inbox flooding like all the rest.

Then we realized, we HAD to build one - but build it the right way.

• AI that acts as your partner, not your worker.

• Emails that focus on value over volume, always.

• An agent that is modeled off of the best practices of the top sellers.

Or as one early team said, “The most impressive AI SDR we’ve seen.”

But Ora is so much more.

Built on Lavender ACI - Augmented Communication Intelligence - and informed by our insights derived from nearly 2 billion sales emails.

After months of quietly testing and building, we’re introducing Lavender Ora.

Join the early access list:
https://t.co/MSejmKHOPi

💜

[WMB @ibewmb]

We’ve never been anti-sequence, we’ve been partnered and integrated with Salesloft, Outreach, and others since the beginning. The former VP Product at Salesloft is one of our investors and a personal mentor. Nearly all of our customers use sequences. We are anti-spam, not anti-sequence.

[WMB @ibewmb]

I jumped out of a plane with #LavenderJoe to promote our new product, Ora. 🔮

At first we were reluctant to build an AI Sales Agent, fearing we’d contribute to more inbox flooding like all the rest.

Then we realized, we HAD to build one - but build it the right way.

• AI that acts as your partner, not your worker.

• Emails that focus on value over volume, always.

• An agent that is modeled off of the best practices of the top sellers.

Or as one early team said, “The most impressive AI SDR we’ve seen.”

But Ora is so much more.

Built on Lavender ACI - Augmented Communication Intelligence - and informed by our insights derived from nearly 2 billion sales emails.

After months of quietly testing and building, we’re introducing Lavender Ora.

Join the early access list:
https://t.co/MSejmKHOPi

💜

[Lavender 💜 @lavenderhq]

What does skydiving have to do with AI sales? 🪂

We didn't want to build yet another AI agent focused on flooding inboxes with spam, so we built Ora.

🔮 Introducing Lavender Ora: our agent for thoughtful, effective selling.

Ora is built for sellers who choose value over volume, modeling the best practices of top performers—researching, personalizing, and timing impactful and optimized emails.

All built on Lavender's ACI - Augmented Communication Intelligence - and powered by our insights from analyzing nearly 2B sales emails.

💜 Saves 4+ hours/day by handling busywork.

✈️ Smart Sequences precisely time follow ups based on real-world news and market events.

✅ Protects deliverability—no spam, just trust. 50 well-researched, personalized, and optimized emails every day - just like the best human sellers.

Whether you're team manual or autonomous, Ora adapts to your workflow with:

🧐 OCD Mode: Manually review, refine, and approve 50 emails in 5 min.

🚀 LFG Mode: Ora goes fully autonomous, building passive pipeline and freeing up more of your time.

Time saved at work = more time to do fun stuff.

Like flying.

Join the waitlist: https://t.co/OZW7YrAlYW

[Lavender 💜 @lavenderhq]

Lavender is always free for job seekers, students, and entrepreneurs. 😎

Write thoughtful, effective emails easily with AI. 💜

👉 https://t.co/CpptFjfdZt

💌💌

[Will Allred 💜✉️ @WillAllred117]

If you're on the job hunt:

1) Check out this tactic-rich blog I put together for @FastCompany
https://t.co/E9kxjKDBa2

2) @lavenderhq is free for job seekers... take advantage!

[Will Allred 💜✉️ @WillAllred117]

Lavender 3.0 is officially live today. 🎉 Here's 10 things you'll notice:

1) Set up is almost instant

Most "AI-SDR" companies are a *lot* of work to get started. It's because their backend is a content management platform. That's not the promise of AI.

We do the heavy lifting for you. We understand
- your company
- your persona (and the recipients background)
- why your emails work in those situations

2) A New UI

I love that the industry adopted our design. But, it had it's flaws.

Lavender's new UI will continue to evolve. It's slick. But, it's also designed to have fewer bugs and encourage usage of all of Lavender's features.

3) AI Emails that don't suck

We of course did it our way. While we'll tell you why we think a personalization element matters - we'll let you add your own voice to it. Because we understand your offering, persona and best practices - we are in position to do this better than anyone.

More coming here :)

4) Lavender will "fix it all"

We saw a lot of you get stuck. That sucks - so we will give you a new draft that is optimized for what works for you/your team.

5) More Dynamic Scoring Models

We'll identify that you're writing a follow up, or that it's a warm thread and swap models to give you the recommendations you need.

6) We added your CRM data and Gong Calls

Context matters. One of our customers came inbound after a former employee of hers AI blasted her w/ a pitch. What was said on the last call? Why did you lose the last deal? You can even pull in a custom field like if you use a Clay or Copy AI for custom enrichment.

7) The most intelligent AI writing recommendation engine out there

If we see a problem, we'll show you ways to fix it. Tapping your and your teams email best practices, we'll show you ways to rethink the problems holding your email back.

8) The first time you open:
SalesLoft
Outreach
Gong Engage
Groove by Clari
HubSpot's Sequencer
Apollo's Sequencer

You're going to think they built Lavender... it's just us.

We really wanted the integration to feel like part of the product.

(Oh... and our new Outlook plug in is 🔥)

9) A Revamped Web-Enabled GPT

Is it ChatGPT in the inbox? Kinda... but it's pretty darn helpful! We saw a lot of y'all using Perplexity etc. So we just added it where you're doing your work.

10) A Top-Tier Gif Library

Is it pronounced Gif or Gif? Either way, we revamped the GIF experience. You want it, you'll find it.

[Lavender 💜 @lavenderhq]

Hey Times Square! Look up 👀

[WMB @ibewmb]

@sweatystartup @johnlovell Until you need to screen share 🥲

[Elon Musk @elonmusk]

America is a nation of builders
Soon, you will be free to build

[Alex Wiltschko @awiltschko]

Well, we actually did it. We digitized scent. A fresh summer plum was the first fruit and scent to be fully digitized and reprinted with no human intervention. It smells great.

Holy moly, I’m still processing the magnitude of what we’ve done. And yet, it feels like as we cross this finish line we are instantly at a new starting line. I’ll have more to share about what’s in store that we’re building on top of this.

A huge HUGE congrats to the entire team across scientific, engineering, operational, and creative disciplines. It takes a village named Osmo to do this.

I don’t know if this is embarrassing, but I carry the plum scent with me a lot of places and smell it constantly. It makes me smile.

I’m curious, if y’all want to smell it? If we made a limited release fragrance of the first teleported scent and dedicated the proceeds to science, would you want it?

[WEB3 Universe @UniverseOfWeb3]

🌸 Discover the future of AI with @lavenderhq! Dive into how this revolutionary tech is transforming industries.

Read more: https://t.co/WcizVF0fOE

@CsharpCorner
@mballance

#AI #NextGenTech #LavenderAI #web3‌‌

[WMB @ibewmb]

@WillAllred117 @Jeff_Baumgarten @mkobach Let’s go! My mission is to introduce everyone to Georgian food 😁

[Lavender 💜 @lavenderhq]

Official Statement:

We were shocked to wake up to news reports about Lavender AI, and want to clarify that Lavender is not associated with, or used by, any military technology or operations.

Lavender is dedicated to creating AI-native solutions focused on our core mission: to enable anyone to communicate with confidence and clarity.

Our goal is to build technology that helps businesses and sellers around the globe create better outcomes with more thoughtful, personalized, and effective writing.

Lavender's core values emphasize giving, creating, and solving hard problems that help to level the playing field in communication - regardless of who you are or who you are messaging.

We are committed to these values and their focus on innovation, integrity, and respect for all individuals and communities.

Unfortunately, we are cognizant that the similarity in names may cause confusion and we appreciate the ongoing support and understanding from our users, our customers, and our community.

As we navigate this moment of confusion, we stand by our core vision to shape a future where better writing can unite and uplift the world.

💜
William Ballance (@mballance)
Co-Founder & CEO, Lavender

[Shift AI @Shift_AI_Events]

Feast your eyes on the #SaaS magic that is our 75% #SaaStockUSA #agenda release. With speakers like @marcelolebre, @digitalrowland, @ChrisWalker171, @AprilDunford, @JakeTDunlap & more, we're set to have some truly game-changing sessions 🙌

#speakers #founders #entrepreneuraj

[Will Allred 💜✉️ @WillAllred117]

https://t.co/2gEyZDTxIB

[Ridd 🤿 @ridd_design]

This site really is magical 💫

[WMB @ibewmb]

We put @lavenderhq inside of @Gong_io

Plus made a game (https://t.co/xDoqnrZmWg)

Get the integration at https://t.co/urPgN1nNe9

[Zoya Khan @zoykskhan]

Such an amazing time at @lavenderhq’s afterparty! @Afrootiee @goafterwork

Thanks for hosting us @mballance

[Zoya Khan @zoykskhan]

At @lavenderhq’s afterparty during Dreamforce!!! Crazy turnout over 600+ people!

All of this was powered by @goafterwork in less than 24 hrs

Thanks for working with us @mballance