"If behavioral science is baked into the core structures of the organization, then it will continue to produce benefits, regardless of the leadership’s decorative preferences."
Rewiring Organizations for Behavioral Science by Michael Hallsworth
https://t.co/emqeydsCMs
🚨Out today!🚨
What's the future for behavioral science? The past decade has seen both massive growth & searching questions. Today my "manifesto" for behavioral science is published in @NatureHumBehav: 10 practical ways the field can fulfil its potential https://t.co/tYAdrnTFoq
My new article on the Behavioral Design Hub: The Science of Context
"Applied Behavioral Science is the science where we build models of a context with enough detail that it illuminates how small changes (e.g., nudges) will affect behavior."
https://t.co/WhKjOzJnCg
Every year my @wharton MBAs ask me to tell them about prospective employers that have devoted behavioral insights teams (eg Maya Shankar’s team @ Google) or where #BehavioralScience is in their DNA (eg ideas42). What orgs should be on my list? @R_Thaler@dilipsoman@Todd_Rogers_
Anger tends to short circuit our ability to think through things carefully and analytically while increasing reliance on mental shortcuts and heuristic information processing. But is this misunderstood to always be the enemy? When might it be constructive in decision making?
#1 Don’t Believe In Anger
Anger is useful in physical fights but a killer of logic.
It’s a trick of the mind pushing you into a fight or flight. Let me tell you what you can’t do well when you’re fighting or flighting... think.
Remove your anger.
Applied #BehvaioralScience is for animals too 😻 Scientists tested and confirmed the "if I fits, I sits" approach cats use to pick a cozy spot. #CatSquare@smithsonian
https://t.co/DCQpRjOflc
Science-backed strategies that can help you achieve your goals from @katy_milkman:
1) temptation bundling
2) linking intentions with a trigger cue
3) allowing a limited number of emergencies
#HowtoChange#BehavioralScience#BehavioralEconomics via @TIME https://t.co/RriSBYA2OW
Whether it’s prompting behavior change from customers, constituents, or employees, your organization can likely benefit from collaborating with a behavioral scientist. Here are four different roles a behavioral scientist might play. https://t.co/hpDRUsjiLT
When seeking improvements or solving problems, ADDING new components seems to be the default. Why do our brains struggle to consider SUBTRACTING-often the more efficient solution?
Cool #behavioralscience research @GabeAdams@Leidyklotz@Nature
https://t.co/4Ds13k7NED
When asked to improve something, we systematically overlook the chance to simplify or remove features/complexity and instead favor making additions. Fascinating new paper in @nature this week. https://t.co/HFsgqDRqf0
In his #YouBetterBehave keynote last week, @jasonchebib shared his take on the behavioral world. He highlighted framing/priming, anchoring, and the peak-end rule as the 3 most routinely useful #behavioralscience tools for marketers.
The handwritten slides were refreshing!