Erin

[Erin @jacobserin2]

@re11ddy @furbabygirl @danielgoyal Of course. But caring about 200 hostages doesn’t mean u don’t care about 5000 civilians being killed, half who are kids. Everytime someone says ‘but what bout Hamas/hostages’ they supporting the continued killing in Gaza, every 15 minutes a child in Gaza dies..stop supporting it

[Tamer Nahed @Tamer_Alnoaizy]

I want to scream. I don’t know what to write. I have no idea how words could ever describe what I’m feeling or the shock I’m in.

How… how can the funeral of someone who was killed just three hours earlier be targeted? How can a person be targeted even after death? Aren’t funerals sacred in every religion and every human tradition? How can saying goodbye to the dead turn into another massacre?

I couldn’t bear looking at the photo. Ten people were walking in the funeral of their friend and relative, and minutes later, they too were among the dead. I can’t comprehend what I saw, and I can’t find any words to explain it.

What is happening in Gaza has become beyond human comprehension. These are scenes I don’t think anyone anywhere in the world could ever imagine witnessing, yet they have become part of our daily lives. I’ve been in a state of shock for the past three hours, unable to even write a single sentence.

I’m exhausted from writing. I’m exhausted from posting. I’m exhausted from screaming into the void every single day with nothing changing. I’m exhausted from living a life where our only goal is to survive until tomorrow. Were we created just to spend every day trying to escape death?

And what breaks my heart even more is this: how has the world watched these scenes and then simply carried on as if nothing happened? How can so much death and so much suffering pass before the world’s eyes without shaking its conscience?

[iScathulo SePhara 👞 @ISephara]

Meet Arthur Peter Mathurika, the Malawian President. He came into South Africa three weeks ago with his wife. They stayed most of their time indoors at 5 star hotels, getting full body massages, ordering whiskey, and italian dishes daily.
Several times, they went shopping for clothes and jewelry in Sandton.

Never once did they go to the Malawian Embassy offices.
Never once did they visit any Malawians undergoing repatriation in Gauteng or KZN.
Never once did he even send Malawians any food or water.

These are the kind of African leaders that must be held accountable. They are leeches, they are failures. They abuse power. They hate their own people, but expect the rest of Africa to love them 💔

[Jacinta Ngobese🇿🇦 @JacintaNgobese]

A True Patriot✊🏻🇿🇦‼️🕯️

[WesternPulse @WesternPulse88]

McDonald's loses lawsuit against chef Jamie Oliver, who proved that the food they sell is unfit for human consumption because it is highly toxic.

Chef Jamie Oliver won a lawsuit against the world's largest fast-food chain.
Oliver demonstrates how hamburgers are made.

According to Oliver, fatty cuts of meat are "washed" with ammonium hydroxide and then used to fill the hamburger patties. Even before this process, the TV presenter says, this meat was unfit for human consumption.

Oliver, a radical activist chef taking on the food industry, says:

"We are talking about meat that is sold as dog food and then served to humans. Aside from the quality of the meat, ammonium hydroxide is harmful to health." Oliver calls it "the pink slime process."

What sane person would put a piece of meat soaked in ammonium hydroxide into a child's mouth?

In another initiative, Oliver demonstrated how chicken nuggets are made: After the "best parts" are selected, the rest—fat, skin, cartilage, eyes, bones, head, feet—is subjected to a mechanical separation process called "Canica"—a euphemism used by food engineers. This blood-pink paste, which is deodorized, bleached, refreshed, and re-colored, is then coated in flour and deep-fried. It is typically fried in partially hydrogenated oils—in other words, toxic substances.

The food industry uses ammonium hydroxide as an antimicrobial agent, allowing McDonald's to use meat in its hamburgers that is unfit for human consumption. Even more alarming, however, is the fact that these ammonium-hydrogen-based substances are considered "legal components of the production process" in the global food industry, with the approval of health authorities. Consequently, consumers will never know what substances are in their food.

Please stop giving this fake food to your children.

[Farai Mazhindu @FaraiMazhindu]

There are over 20,000 Ugandan people staying in South Africa illegally.

The distance between Uganda and South Africa is roughly 2,500 miles. To reach South Africa illegally, a person must bypass at least four international borders.

If over 20,000 people are making that trek, imagine the sheer scale of migration from South Africa's immediate neighbors, who only have to cross a river or jump a fence.

The African obsession with South Africa has become deeply exploitative. We are seeing South Africa being treated as a universal safety valve for the governance failures of the rest of the continent. It is an unfair burden on a single nation's infrastructure and taxpayers.

The dream of a Borderless Africa sounds noble in a boardroom, but in reality, it would be the final blow to the few working economies left. You cannot have open borders when economic disparity is this vast. It doesn't create unity, rather, it imports poverty and collapses systems.

We are currently witnessing a massive immigration crisis that threatens South African schools, hospitals, and social stability.

Before we talk about visa-free travel, we must discuss economic convergence. Other nations must become livable so their citizens aren't forced to flee.

South Africa cannot be the refuge of last resort for 1.4 billion people. Protecting South African borders isn't anti-African, it is an act of national survival.

Until the continent stabilizes, the romantic idea of a borderless Africa remains a recipe for total collapse.

https://t.co/pXy7fmcOX3

[Tamer Nahed @Tamer_Alnoaizy]

Honestly, I don’t know how to describe what I lived through today. Even though I have been living in Gaza and documenting what is happening since the beginning of the war, what I witnessed today was one of the most shocking and painful scenes of my entire life.

A group of families living in a very remote camp, almost directly beside the Israeli sand berms, contacted us. They told us they had not received water for a long time. At first, we hesitated because reaching the area with a water truck meant entering an extremely dangerous zone. In the end, we decided to try.

Throughout the journey, I saw destruction and rubble everywhere, but the scene that awaited us near the camp was unlike anything else. Directly in front of us were the sand berms and Israeli cranes, surrounded by a landscape of devastation where little remained except tents and ruins.

When the water truck was still about a kilometer away, people began shouting and running toward it. Women, children, and elderly people carried empty water containers and ran with all the strength they had, terrified that the water would run out before their turn came.

The moment the truck stopped, large numbers of people emerged from among the rubble and damaged tents. They were not looking for food, shelter, or anything else. They were looking for water. Just water.

This time we distributed 6,000 liters of clean water, more than we had distributed before, but even that was not enough. Many people remained waiting, and some left without receiving enough water for their families.

As we distributed the water and documented what was happening, fear never left us for a single moment. Yet what I felt in the face of such immense suffering was greater than fear itself.

Today I witnessed a level of thirst I never imagined I would see. I saw mothers running after a water truck, and children clutching empty containers as if they were holding on to their last hope.

I thought I had already seen everything during this war, but what I witnessed today made me realize that the humanitarian catastrophe is far greater than what the world sees on television screens. This is not simply a shortage of services or difficult living conditions. It is a daily struggle for the most basic necessities of survival.

We are facing a real humanitarian disaster that grows worse with each passing day, while thousands of families wake up every morning searching for one thing only: water.

[BK kaNhlangothi @Bhekabk]

Jacinta Ngobese Zuma responding on the so-called government press briefing to threatened South Africans

They even went as so far as spending R600 million to protect illegal foreigners
Instead of facing the real problem of millions of illegal immigrants all over the country
Again this government is provoking South Africans as usual #Abahambe

[History ZAR @HistorySAZAR]

Mbuyisa Makhubo disappeared in 1979. He rose to prominence after he was seen carrying Hector Pieterson in a photograph taken by Sam Nzima after Pieterson was shot during the Soweto uprising of June 16, 1976. After the photograph was released, Makhubo was harassed by the security services & was forced to flee South Africa. His mother last heard from him when he was in Nigeria & never heard from him again.

[Jackson Hinkle 🇺🇸 @jacksonhinkle]

Australian female doctors making a statement in Gaza:

📍We are filming this video because we could die at any moment.

📍70-80% of our patients are children and pregnant women.

📍 I delivered a baby from a woman who was 9 months pregnant and whose head had been severed.

[Erin @jacobserin2]

@sama Exposing and stopping corrupt politicians

[Mohammed jawad 🇵🇸 @Mo7ammed_jawad6]

Nothing is new in Gaza…
The bombing continues, and death never stops.
Martyrs and injured people are falling today in Gaza City without any warning.

Gaza is still bleeding,
and every day we lose more lives, more safety, and more of our simple dreams.

How long will this pain continue?
Please don’t forget Gaza, and never stop speaking about its people. 💔

[Erin @jacobserin2]

@romanbuildsaas Gtm

[Romàn @romanbuildsaas]

Gojiberry AI just hit $2M ARR.

A few months ago we were at €0.

This is the second SaaS I've built. The first one I sold at €500K ARR.

This time, we moved faster. Here's exactly how we did it, so you can do it too.

The core principle that changed everything:

We used our own tool to grow our own tool.

Gojiberry AI finds high-intent leads and engages with them automatically.

We run it on ourselves. It works insanely well.

Here's the full breakdown:

1) Outreach (the engine)

- LinkedIn: 5 accounts, 30 connection requests + 30 DMs per account per day.

Only targeting warm leads showing real intent.

Connection acceptance rates and reply rates are insane when you do this right.

- Cold email: 6,000 emails per day. 295,000 sent in 90 days. 900+ opportunities created.

41 domains, 123 inboxes, plain text only, no links, no images, 2-3 email sequences max.

Total infra cost: ~$600/month.

The offer is always the same: a valuable blueprint. No pitch. Just value first.

2) Inbound (the compound effect)

- LinkedIn: 6 posts per day across 6 accounts.

6 days/week = lead magnet content. 1 day/week = founder story.

Last 7 days: 788,187 impressions.

- Reddit: 14.8M+ views in 12 months. The trick: warm up the account, post 3x per week, tell real stories, offer blueprints, and never debate the haters.

- YouTube: Long-tail SEO content targeting competitor keywords. It's starting to rank.

- SEO: 50K visitors/month and growing fast.

3) Paid (we're just starting)

- 3 LinkedIn influencer posts/week (~$500 each).

- Facebook retargeting + acquisition

Scaling paid ads aggressively right now.

4) Demos

5–8 per day. ~70% close rate to free plan. Mostly sales teams.

What actually worked:
→ Using our own tool on ourselves (this alone is a cheat code)
→ High-intent outreach > cold outreach. Every single time.
→ Lead magnet posts on LinkedIn that generate thousands of comments.

One post added $5K MRR in under 24 hours. Cost: $0.

→ Replying to every single comment.
→ Speed. Every delay kills momentum. We removed friction from every step of the funnel.
→ AI helping us do 10x more than we ever could alone.

What's not working:
- We need to delegate. We're currently hiring a founding sales to help us scale to $10M ARR (feel free to reach out if you know someone 😇 )

The path from €0 to $2M ARR is not glamorous.

It's 18-hour days, boring repetitive work, testing things that fail, and doing it all again tomorrow.

But if you do the right things every day, good outreach, real value, fast follow-up, it compounds.

And one day you wake up and you're at $2M ARR.

The goal now: $10M ARR.
LFG. 🔥

PS : we're about to launch a 0 -> $1M ARR GTM course.
Want to receive it? RT + comment GTM below.

[Erin @jacobserin2]

@jakezward Replay

[Erin @jacobserin2]

@Zephyr_hg Ideas

[MyBroadband @mybroadband]

Two South African women developed software that stops R82 billion in fraud a month

Thalia Pillay and Carla Wilby started Orca Fraud in 2024. The company processes over R82 billion per month through its anti-fraud system.
https://t.co/ahPOFZvnX3

[Pauline @PaulineC73]

@AlanRMacLeod https://t.co/UB2PjaJNl2

[Ruben Hassid @rubenhassid]

How to set up Claude so it never forgets you:

Prompts → Projects → Skills (explained in 3 mins)

Prompts = telling a stranger your job every morning.
Projects = giving a new hire a binder on day one.
Skills = training an employee once. For forever.

Step 1: Start with a Prompt (but don't stay there)

✦ Open Claude. Type your task. Get an answer.
✦ It works. But tomorrow? Claude forgot everything.
✦ You re-explain. Again. Every. Single. Chat.
✦ That's Level 1. Most people never leave it.

Step 2: Move to a Project

✦ Go to Claude .ai → Create a Project.
✦ Upload your voice file. Upload your instructions.
✦ Now every chat inside that Project knows you.
✦ Your context, style, and tone stick.

But you still have to open the right Project.
You still have to say "read my file first."

Step 3: Graduate to Skills

✦ Open Claude Cowork.
✦ Select Opus 4.7 + Extended Thinking.
✦ Prompt: "Use the skill-creator to help me build a skill for [your most repeated task]."

Claude interviews you. Answer extensively.
"I write reports" is useless.
"I write weekly reports that start with the headline metric, 3 sections max, next steps as bullets" is a Skill.

The specificity is the skill.

Step 4: Install and test

✦ Save the Skill folder.
✦ Go to Settings → Capabilities → Skills → Upload.
✦ Open a new chat. Type your task normally.
✦ The Skill fires on its own. No slash command.
✦ Claude just knows.

I just wrote my full Claude Skills breakdown. It covers setup, the skill-creator walkthrough, and the 7 hacks I found buried in Anthropic's docs.

Read it here: https://t.co/6cHYYfjpP2

To download all of my Claude infographics:

Step 1. Go to https://t.co/psB7XxAv8w.
Step 2. Subscribe for free. Don't pay anything.
Step 3. Open my welcome email (most skip this).
Step 4. Hit the automatic reply button inside.
Step 5. Download my infographics from my Notion.

♻️ Repost this to help someone on your team stop re-explaining themselves to Claude every morning.

[Erin @jacobserin2]

@LoganTGott Claude

[Erin @jacobserin2]

@james_bonds0 Guide