Good MenProject just picked up my article.
https://t.co/xayez6CT06 To Marry Your Best Friend or Not to Marry Your Best Friend – That Is the Question - The Good Men Project
Good MenProject just picked up my article.
https://t.co/g1KWGny0pR To Marry Your Best Friend or Not to Marry Your Best Friend – That Is the Question - The Good Men Project
A fascinating study from researchers at Brown, U-Colorado, and Portland State looked at people who disagreed with the scientific consensus on topics like vaccines and climate change.
They weren’t just misinformed. They were convinced they were the most informed.
Researchers ran science literacy tests. The people most opposed to expert consensus scored the lowest. The more confident they were, the worse they performed.
And it gets worse:
The more certain someone was, the less likely they were to change their mind—even when presented with clear facts.
Confidence ≠ knowledge. And overconfidence can make correction nearly impossible.
So what do we do?
If you want to change minds, just dumping facts doesn’t work.
They don’t think they need more information—because they believe they already know enough.
The real key?
Help people recognize what they don’t know.
Curiosity is sparked not by more data, but by showing someone a gap in their understanding.
When they see the hole, they’re more likely to fill it.
The next time you're trying to persuade someone, remember: It's not about proving you're right.
It's about helping them realize there's more to learn.
That’s when minds start to open.