Janani Kumar

[Janani Kumar @jananik28]

Claude is down again

[Janani Kumar @jananik28]

@zackpaid AI

[Janani Kumar @jananik28]

@jspujji Geo

[Janani Kumar @jananik28]

@blvckledge Swipe

[TrendingPolitics.ca @TrendPolCa]

PM @MarkJCarney has been waging a war in the shadows against Donald Trump, using a network of elite connections to quietly undermine the U.S. President at every turn.

The WSJ reports the exclusive details of how it happened, and the answer has nothing to do with tariffs or troops. 🧵👇 (1/8)

[Janani Kumar @jananik28]

@zackpaid Fable

[Janani Kumar @jananik28]

@damienghader Skill

[Janani Kumar @jananik28]

@harleyf @Shopify Launched https://t.co/IA8BFB85Bn and https://t.co/WmMYsp03as

[Janani Kumar @jananik28]

@harleyf Launched https://t.co/IA8BFB85Bn and https://t.co/WmMYsp03as using Shopify UCP

[Chris @everestchris6]

Claude Fable is finally back!

it can now watch the meta ad library for the businesses that just turned their first ad on and mails them a finished, better version of it

here's the system you can use to run an agency:

- watches the meta ad library for businesses that just started running ads
- pulls each one's google business profile for a mailable address + real photos
- vision-checks the current ad, rejects the weak leads
- rebuilds it into the ad their industry actually runs, not a stock template
- prints a before/after postcard: their flat ad next to the recut + a QR
- mails it to the owner, then makes their content every month

one system that lands you new local biz clients every week.

reply "FABLE" + RT and i'll send you a free guide so you can build this too (must be following so i can DM you)

[Janani Kumar @jananik28]

@everestchris6 Fable

[Janani Kumar @jananik28]

@FynCas Want

[Janani Kumar @jananik28]

@AdamGillman Ecom

[Adam Gillman @AdamGillman]

If I was forced to make $100K/month with ecom in 30 days starting from zero, here's exactly what I would do in 20 steps:

Days 1-3:

Pick the right category and build the foundation

Find a category where the buying decision has a strong trust component — supplements, kids products, beauty, pet, health-adjacent

Validate the market size before touching anything — minimum $500M+ addressable market

Find a white label manufacturer — target 80% gross margins before spending $1 on marketing

Build a 100% subscription offer — no one time purchases ever

Price at premium from day one — $10 signals $10 quality. Never apologize for your price.

Days 4-7:

Build the product and brand

Design packaging that makes customers want to display it proudly — your packaging is your #1 silent salesperson

Build a simple DTC website — no Amazon, no retail, own the customer relationship completely

Offer 50% off month one — this is the highest converting offer structure I have ever tested across two 9-figure businesses

Write 5 core educational pieces about what is wrong with your category — education builds trust faster than any ad

Days 8-15:

Launch influencer machine

Find 25 micro influencers in your category — mommy bloggers if kids, health creators if wellness

Pay flat fees — expect only 10% to convert, kill the other 90% fast

Give them guardrails on what they can and cannot claim — then let them speak in their own voice

Track every post — views, clicks, sales, hold rate. The market is voting every day. Your job is to listen.

Whitelist the 2-3 winners immediately as paid ads from their handle — this is where the real leverage lives

Days 16-30:

Scale what is working

Take winning influencer creative and run it as paid ads — 20-40% of budget behind whitelisted content

Text every new subscriber personally within 24 hours — not a bot, a real human

Let customers customize their order — it raises costs slightly but creates a moat billion dollar companies cannot replicate

Survey every customer who churns — their reason is your next product improvement

Pour everything behind the 1-2 channels converting — kill everything else immediately

The conservative math:

25 influencers × 10% conversion rate = 2-3 winners 2-3 winners whitelisted as paid ads = dramatically lower CAC Lower CAC + 80% gross margins = profitable from month one Profitable from month one = no VC needed, ever

$30/month subscription × 3,000 subscribers = $90,000 MRR At 200 new subscribers per day = $100K MRR in under 30 days

That is the floor.

One viral post can add 500 subscribers in 24 hours alone.

I did this with $0 venture capital.

$103M annual revenue.

$260M exit.

The playbook works.

Comment "ECOM" and I'll send you the full breakdown.

**must be following + retweet to receive.

Every Wednesday at 3:30PM EST I host a free 30 minute open call where anyone can ask me anything about ecom, business, or building from scratch.

Link to register: https://t.co/sExcRo2qzY

Or interested in working with me 1-1 ?
Here's the link to apply:

https://t.co/h9RYPMtama

Let me know if you need anything else :)

[Janani Kumar @jananik28]

@JoeJMarston Vault

[Joe Marston | Ecom Growth @JoeJMarston]

Back by popular demand, we're reopening the vault. Get access to our most requested resource: the top-performing brand funnel breakdowns of the biggest DTC brands.

Not just their ads. The full stack:

Paid strategy > Organic > Landing pages > Google ads > Email > Offers

Everything.

Easily the most ripped asset we’ve ever put out.

So we’ve packaged them properly. One folder.

Here’s who’s inside:

– Alo Yoga
– Ancient and Brave
– BREZ
– Glossier
– IM8
– Kind Patches
– LOOP Earplugs
– Meshki
– Rhode
– Refy
– Wonderskin

Use this to cut out weeks of guesswork or get your next winning concept straight from their playbook.

Retweet this post and comment "vault" and I'll send it over

[Janani Kumar @jananik28]

@blvckledge pmax

[Janani Kumar @jananik28]

@levikmunneke Beta

[Janani Kumar @jananik28]

@yanndine Skills

[Janani Kumar @jananik28]

@denohawari LLM