James Gilbert

VP, Partnership Marketing @HubSpot. INTJ. Skeptical optimist. Happiest on water, spreadsheets & analytics come close. In permanent beta

[Niki Scevak @nikiscevak]

Australia has 5x the number of public servants per capita than China 🙈

[Collingwood 🇬🇧 @admcollingwood]

I always weep reading the Wikipedia pages of senior Singaporean politicians. The general career path seems to be:

Excel at school and secure a scholarship to study some super difficult subject, like maths or physics, at Cambridge University.

Excel at university and get a scholarship to do a post-grad degree in governance or an MBA at Harvard.

Join the Singaporean military and excel. Reach at least the rank of Brigadier or General.

Enter politics. Excel even compared with others who have similar CVs, rise to become a senior position.

Compare that with the career path of the average senior British politican.

Get the same results as every other middle class child at school.

Do PPE or straight up politics at university.

Leverage your contacts to become a SPAD for a cabinet or shadow cabinet member.

Get a column writing gig at the Spectator, Economist or New Statesman

Become a more senior SPAD.

Run in an impossible to win seat to prove you really want to be in parliament.

Get parachuted into a safe seat as a rising star.

Get a junior ministerial position in the first reshuffle after the election.

Get made a cabinet member after the next election.

Now, why is Singapore an extremely well run country and we are not?

[James Gilbert @jatgilbert]

The death of CRM is greatly exaggerated

[dharmesh @dharmesh]

I've been working and building in the CRM industry for 30+ years (so have far exceeded the needed 10,000 hours). The last big transformation we saw in CRM was over 25 years ago with Salesforce's launch of what became the Cloud CRM. Eventually, every (successful) CRM was a cloud CRM.

The next big transformation is happening now with the advent of AI and agents.

But it's not about being "AI first", it's about being CONTEXT FIRST.

Context isn't a feature. It's the whole game.

Modern AI models are sensationally smart. But success is not just about high IQ, it's also about having high CQ (Context Quotient). The smartest person in the room is useless if they just walked in.

An AI that knows your Q2 pipeline is full, your best rep is on parental leave, and your biggest account just hired a new decision-maker responds very differently than one that doesn't.

In most companies, context lives in databases, docs, message threads… and people's heads. It's scattered and fragmented. That's a problem because without shared context, AI is just a very smart intern on their first day at work.

AI agents are awesome – but only if they're context aware.

So, I'm thrilled to finally share what HubSpot has been working towards.

It's been 20 years in the making:

The Agentic Customer Platform

A customer platform built for both humans *and* AI agents. One that is context-first. A platform that combines the world's smartest AI models with the deepest context to deliver the most effective agents to drive your growth.

Agents are the future of software and agentic is the future of customer platforms.

Eventually, every (successful) customer platform will be an agentic customer platform -- and every successful GTM agent will need to integrate with an agentic customer platform. Yes, I know I'm biased, but that doesn't necessarily mean I'm wrong. :)

You can read more details about our vision in a post today by @yaminirangan (HubSpot's CEO). You can get to it by visiting: acp .net (yes, I like short links…and I don't know why).

I'll be digging into the details of what this means from a product/technology perspective and how it actually works over the coming weeks and months.

I love it when the dots start to connect.

[Emir Han @RealEmirHan]

Brad Pitt once shared his favorite Adam Sandler story:

a professor took Sandler out for beer, told him to “pick another career.”

Years later, when he was successful, he ran into him at a bar. He told his friends:

“This is only teacher who bought me beer

[Amjad Masad @amasad]

Every AI model in the world—open source, commercial, audio, image, text—under one-click. Just ask Agent to build with your favorite model and let us worry about the rest.

[James Gilbert @jatgilbert]

@AlexAndBooks_ You have clearly never been on a boat before

[James Gilbert @jatgilbert]

@jaredkushner You guys are having a good week

[Duchess of Exeter 🌏 @WhosFibbing]

Andrew Hastie’s formula for getting Australia back on track! He’s got my vote!!!

If I was the leader of Australia this what I would do immediately:

1) Pull out of Paris Agreement and cease all renewable energy for base load power that includes Solar, Wind and Battery Storage.

2) Remove the ban on Nuclear and start a tender process to build Nuclear plants around the country. This will be off the shelf plants with proven safety.

3) Remove all subsidies for solar and batteries for domestic use but encourage its use, based on electricity suppliers paying a market price for energy generated.

4) Call a full Audit of the NDIS and reform the system dramatically so that it looks after the disabled. It will include sending all so called autistic kids back to clinicians for assessment. Inform doctors that if they sign false declarations they will lose their registration. Audit vendors and pay market price for services! Introduce a tafe course for young people who can work as carers and not through agencies charging 200 dollars per hour! Let young people get a certificate and get paid say 50 dollars per hour if they work as a carer! This way the NDIS will be sustainable and we can take care of our disabled.

5) Build a plant which would cost the same as the voice, in South Australia! The plant will enrich uranium for the demand of enriched uranium! There is a shortage of enriched uranium and very little available in the West. This will provide jobs and much needed tax revenue.

6) Encourage the big mining companies to build a steel plant in the Pilbara and use gas as a source of energy to start making Australian steel.

7) Place a ban on foreign students being able to apply to stay in Australia! Once they finished their studies they must return home and apply for migration through the normal process.

8 ) Go back to a skilled migration system and bring people to Australia based on needs. Cancel visas for those who do not embrace Australian values and deport these people immediately. Ban all Palestine protests and deport Muslim leaders who preach hate.

9) Continue to invest in mining and remove red tape but make sure mining is done in a sustainable way! Approave mines based on economic needs and not indigenous activism.

10) Stop treating indigenous people as victims and if they do not make sure their kids go to school, they lose all benefits and go back and live off the land like their ancestors.

11) Place limits on jobseeker. Applicants must provide evidence of an unsuccessful application directly from the company and not evidence that they have applied.

12) Call a royal commission into union corruption especially in the construction industry, which is pushing up construction costs.

13) restructure the ABC! Keep funding regional ABC and privatise the ABC based in the cities! Let the ABC in the cities compete with commercial broadcasting!

I have more but off to the rugby!

[Nyunggai Warren Mundine AO @nyunggai]

God I love this! Where are our leaders today?

[Campbell Newman @CampbellNewman]

These figures demonstrate what those of us in business knew was happening.

This is a crisis and it's been caused by over spending politicians and governments.

It's not sustainable and yet as we head towards a "productivity summit" all we hear about is "tax reform". i.e - more tax needs to be paid.

This is not the answer - it's government spending that has to be brought under control.

[tobi lutke @tobi]

I’m constantly impressed with @PerplexityComet. Amazing to give it a complex task and watch it claim a tab and toil away at it. Browsers are interesting again.

[James Gilbert @jatgilbert]

@Goalkickingguru @SamKSS

[cinesthetic. @TheCinesthetic]

Still to this day, Band of Brothers is the single best season (or mini-series) to have ever been screened on TV.

[Jason ✨👾SaaStr.Ai✨ Lemkin @jasonlk]

I just don't log into our CRM. Not my thing. Haven't in 15+ years.

But >talking< to my CRM via ChatGPT?

💡Finding out the answers to all the questions I have about our little sales team?
🫴Why one rep is doing better than another?
🤳Which scripts are working best?
💤Which customers and prospects aren't getting enough attention.

Now I can just ask ChatGPT ...

Now that's super powerful.

This is what CRM should be and soon will be

[dharmesh @dharmesh]

Woo hoo! I'm ludicrously excited about the @OpenAI announcement today that ChatGPT now has a connector built right in for HubSpot to bring data in for deep research.

Super cool to see the HubSpot logo inside the world's most popular AI app.

[Kevin Weil 🇺🇸 @kevinweil]

💥 Super excited about today's launches:
* Deep Research can now search across @github, @googledocs, @gmail, @googlecalendar, @SharePoint, @Outlook, @HubSpot, @Dropbox, @Box, and more.
* You can connect any chat to @googledocs, @SharePoint, @Dropbox, and @Box
* An initial version of MCP support! @HubSpot is implemented via MCP.
* Record mode in ChatGPT: capture, transcribe, and summarize meetings straight into ChatGPT. Structured output and a full transcript with timestamps.
* SSO for ChatGPT Team
* Credit-based pricing for ChatGPT Enterprise (and soon Team) so everyone has access to our most advanced features.

[James Gilbert @jatgilbert]

@deedydas 100%

[Reads with Ravi @readswithravi]

Arnold Schwarzenegger’s rule on complaining:

[Amjad Masad @amasad]

replit​.new/Your_Github_Repo

Vibe code, run, deploy.

[Amjad Masad @amasad]

Ambitious, motivated non-technical folks can totally mog engineers these days.