ai strategy, agentic ai and revops. i build the operating models that scale orgs across marketing, sales and delivery. systems implemented, not slides drafted.
one very cool development with gpt 6 astra is that you can change reasoning effort mid-convo without invalidating the cache. start with astra light (roughly equivalent to sol medium), then jack the thinking effort up if you see the task can benefit from more, all without worrying about having to rewrite the complete context cache.
- which brings us to the topic of #MarTech. The targeted growth can only be achieved by using a stable and scalable Martech stack as well as a solid content marketing strategy. That's the most significant catalyst to successfully growing a business. #ThisOldMarketing
The #gartner ranking did not change dramatically since 2021. It remains focused on "generating more revenue" as well as investing in #tech and human capital. How tech contributes directly or indirectly to more #revenue is the interesting question! https://t.co/Q4pY2722y5
🔥 Getting my hands even dirtier in the #creatoreconomy! Everybody who calls themselves a content creator should subscribe the newsletter of "theTilt"! Always wise words from @JoePulizzi and the @TheTiltNews Team! https://t.co/bw1vCttfzG
Most people in #Content have a love-hate relationship with technology – because they're using tools that weren't built for their needs, says @Robert_Rose via @CMIContent. https://t.co/4D4tiIrdgF