Clients often see the final design. I see the research, brand strategy, typography, visual identity exploration, and countless refinements that shape how a brand is perceived and remembered.
AI supports my workflow by speeding up exploration, but all decisions, taste, and nuance stay with me. I use @ChatGPTapp for research, @NanoBanana for images, and @Kling_ai for videos.
Been experimenting with this liquid metal effect on some of my favorite logos and it turned out pretty interesting 👀
Wanna know which tool I used? It’s easier than you think… and no, it’s not After Effects 😊
Brand guidelines ensure consistency in color, typography, and tone, transforming a mere logo into a cohesive brand identity. Without this structural system, visual consistency collapses across platforms.
✨Logofolio 2026 Vol. 01
A collection of brand logos created and revamped over the past few months.
See the full project on Behance: https://t.co/U3r3py2Rul
Taking a brand from discovery to final result and shaping its visual identity is one of the most rewarding parts of the process 🥰
#BrandIdentity#logo#visualidentity
GRITCOR®, this is a brand identity and logo design crafted around grit, strength, and discipline. Built for athletes and fitness culture, the visual identity captures a relentless mindset, pushing limits, staying consistent, and showing up every day with purpose.
Brand identity exploration for a matcha café inspired by Tokyo and Dubai — bringing together Arabic typography, packaging, and a modern café experience.
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