Your agency doesn't have a lead problem.
Pull your last 20 proposals. Count how many sat 3+ days before sending.
That gap is your leak.
Speed to proposal beats volume every time. Fix it before you touch ads.
Agency owner asked if I could build him an AI SDR.
Asked what his close rate was on inbound. "No idea."
So we tracked it for 30 days. 22% on inbound, 4% on outbound.
He didn't need an SDR. He needed to answer inbound faster.
One routing rule. Zero new tools.