Why are modern movies lit like -THAT-? All your questions are answered - in typically discursive and rigorous fashion - during my final lighting lecture for @VIFFest, available now on the video streaming platform that starts in "Y"!
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Seeing Martin Scorsese using FLUX for storyboarding and scene exploration was absolutely insane. Experiencing how one of the absolute masters of cinema & filmmaking uses the technology that we developed, his curiosity and creativity, and the way he prompted our models, was humbling.
I am grateful to call Martin Scorsese an advisor to BFL, and to explore the next, multimodal and interactive phases of visual AI with him.
🎬 Backrooms (2026)
One of the internet's greatest success stories.
In May 2019, an anonymous user on 4chan posted a grainy photo of an empty room. Sickly yellow walls, harsh fluorescent lighting, damp carpet, and an overwhelming sense that something was deeply wrong. Someone added a caption claiming that if you're not careful, you can "noclip out of reality" and end up trapped in an endless maze of identical rooms known as the Backrooms.
Nobody knew where the photo was taken. For five years, the image spread across forums, Reddit, YouTube, and social media, evolving from a creepy image into one of the internet's most fascinating pieces of modern folklore.
Then, in May 2024, four users on Discord finally traced the image using the Wayback Machine. The photograph originated from a 2002 renovation photo taken inside a former furniture store at 807 Oregon Street in Oshkosh, Wisconsin. But by then, the truth hardly mattered. The myth had already become bigger than its origin.
The Backrooms entered a completely new phase in January 2022 when a 16-year-old filmmaker named Kane Parsons uploaded a nine-minute short film called The Backrooms (Found Footage). Having taught himself Blender and VFX techniques, Parsons transformed a niche internet creepypasta into something cinematic and terrifyingly believable. The video exploded in popularity and quickly became one of the defining horror projects of YouTube's generation.
Hollywood took notice.
Just a few years later, A24 greenlit a feature film adaptation and handed the project to Parsons himself. Operating under the codename Effigy, the production built a massive 30,000-square-foot Backrooms maze in Vancouver. The crew reportedly tested dozens of shades of yellow to recreate the unsettling atmosphere that made the original image so iconic, while the scale of the set became a story in itself.
Born in 2005, the same year YouTube launched Kane Parsons became A24's youngest director ever. At only 20 years old, he achieved something almost unimaginable: turning an internet urban legend into a major theatrical event.
The story of Backrooms is remarkable not because of where it started, but because of what it became. An anonymous image posted on a forum evolved into a collaborative online myth, inspired millions of viewers, launched the career of a young filmmaker, and eventually became a global horror phenomenon.
Few pieces of internet culture have made the journey from obscure message board post to mainstream cinema. The Backrooms did.
All because of a single photograph and a simple idea that tapped into a universal fear, the feeling of being lost in a place that looks familiar, yet somehow feels completely wrong.
Some wild details about the Lucas Museum of Narrative Art:
• Cost roughly $1B to build
• Co-founded by George Lucas and Mellody Hobson
• 11-acre campus with ~700 trees
• More than 40,000 works of art
• A life-size Naboo starfighter
• Rare manga, comics, and original DC & Marvel artwork
• 2 theaters and 35 galleries
• Lighting designed with the help of six-time Oscar nominee Caleb Deschanel
• Over a decade in development
• Opens to the public on September 22
“This is a museum of the people’s art… this art belongs to everyone.” — Mellody Hobson
First trailer for ‘LE VERTIGE’, a film about a man who must prove reality is a computer-generated simulation.
• The film is animated to look like a PS1 game - inspired by ‘GTA Vice City’
• 5 people animated the film using Blender + an app on a iPhone to do motion capture
🚨 𝗡𝗘𝗪𝗦: George Lucas and his wife Mellody Hobson have shared new images from inside the Lucas Museum of Narrative Art (@lucasmuseum), which opens on 22 September in Los Angeles.
It looks absolutely otherworldly. 🔥
#StarWars#GeorgeLucas
Steven Spielberg just exposed why theaters feel dead now… and I’m here for it.
That shared big-screen magic used to be everything. Movies in theaters were straight FUN back then. Nowadays? High prices, endless streaming, internet spoilers and phones ruining the vibe. What went wrong for real?
🎥RAIDERS SHOT DESIGN🎥
Spielberg turns a cramped living room into 96 seconds of continuous cinematic choreography. A single moving shot gives Indy and Brody close-ups, wide shots, movement, exposition and visual variety without a single cut. Super elegant visual storytelling.
My pleasure to host the Q&A with director Herman Yau at the UK premiere of his latest film WE'RE NOTHING AT ALL, as a collaboration between @HKFF_UK and @CineAsiaUK. A very intense film offering sharp critique on social injustice and hypocrisy in an seemingly liberal city.