Christian Polman shares his view on whether agencies should work together to stand up to unreasonable client demands in order to protect the value of their work.
Read more here: https://t.co/1tlfqdN3tp
#agencyselection#agencymanagement
Our own @angusmclean discussed the recent restrictions on political advertising across Twitter and Google on BBC News; this follows a similar appearance by Christian Polman back in August who shared his insights on Amazon, Walmart and Alibaba on BBC Busin…https://t.co/14cJw3IQe2
Podcast advertising is small and niche, but growing, targeted, personal, and impactful. Jide Sobo, Director, Strategy & Innovation, discusses the pros and cons of podcast advertising.
Read more here: https://t.co/dqtGEUfhr2
#audioadvertising#digitalmedia
Ebiquity is proud to announce that we are partnering with Mediatel to bring you the Future of Brands conference, which has grown to be an excellent thought leadership event for brand owners and the industry alike.
Find out more here: https://t.co/Z4nOEi4J2x
Marketing is the most important driver of brand growth. I see tremendous opportunity for senior marketing leaders by translating impact into the language of the CEO & CFO https://t.co/W6IWvoe4dN via @thedrum @ebiquityglobal
We are looking forward to the Association of National Advertisers Masters of Marketing Week. Meet our team onsite, Michael Karg, Jed Meyer, Jim Mason, Christine Merrifield-Wehrle, and Janet Jones.
Schedule a meeting with the team here: https://t.co/WAQipEBGR0
#ANAMasters
We are excited to announce that Jide Sobo is taking on the newly created role of Director, Strategy & Innovation at Ebiquity plc. https://t.co/tFLxKGOZwc @ebiquityglobal
There has been a lot of talk recently about the demise or transformation of the CMO role. Here is my perspective https://t.co/n98hnnFcaG via @thedrum @ebiquityglobal
Insightful perspective on China with relevance for Western Marketers from our ownChina - where the consumer is the boss and brands are at a loss | Campaign US https://t.co/qDzwJLluNj via @campaignliveus
Great to have Travis Lusk on board in Ebiquity plc North America to expand our ad tech advisory services out of NYC. Travis, welcome to the team! https://t.co/ZJphMEBDFv @ebiquityglobal
The Ebiquity Manifesto outlines the five key principles that we adhere to, and that we believe enable CMOs to unlock the full potential of their marketing investment.
Read our Manifesto here: https://t.co/N882UOSYNG
#media#marketing
The Ebiquity Manifesto outlines the five key principles that we adhere to, and that we believe enable senior marketing and media leaders to unlock the full potential of their marketing investment
https://t.co/k1ePuTXYrp https://t.co/mHp9kW5Q1h @ebiquityglobal
Very pleased to publish a joint report with The Digital Analytics Association drawing from our experience with GDPR in Europe and what it means for the US market as data privacy regulations are about to come into effect. https://t.co/esV7oa0qhJ