VP of Strategy w/ @Long__Dash. Interest in social impact + innovation, art + culture, & other things being whispered about around town. Opinions my own
My @Atlantic57 colleagues recently spoke w/ President and CEO of @splcenter about our changing world & the role of #brands in fostering #SocialJustice. There are some good thoughts here for you to read through and keep close. https://t.co/UIcorjaMfj
Our director of brand strategy, @karine_bailly, shared an insightful look at how “brand” is changing and the four touchpoints all brands should reconsider as part of their strategy:
https://t.co/lQ66YX7h8S
"Bad writing is a symptom of a #brand's inability to build authentic and trustworthy relationships with its audiences.” @gabrmuller on how #brands can restore trust through clear, jargon-free writing: https://t.co/d88Ccn4V1t
Sign the @theactionnet petition to put an end to Stop & Frisk in DC — yet another tactic that disproportionately impacts black and brown people. Sign here: https://t.co/t7g3TBtvz2 #BlackLivesMatter
@atlanticrethink just launched the #BlackCanvasFund as a v. cool way to promote the work of talented photographers, illustrators & designers w/i the pages of our web magazine. We hope they inspire you, as they’ve inspired us. https://t.co/r3G6EmEQR6
To remain resilient in an era of flux + failed leadership, brands must think beyond faddish ways to turn heads+win dollars. They must instead build an ecosystem grounded in an ethical, authentic self. My piece explains what that means + why it matters. https://t.co/JJIYeh5zYy
@Dulles_Airport the unwieldy customs lines are truly unacceptable. We are being told it may take 2-3 hrs but are given no answers as to why the mess and the under-resourced situation. Dulles leadership should address these issues ASAP.
Don’t strive to be the best. It creates an illusion of an endpoint—and a delusion that the goal is to be superior to others.
Strive to be better. The person you’re competing with is your past self, and the bar you’re setting is for your future self.
#WednesdayWisdom
Lesson 2 from @Atlantic57: Timeliness matters. Timestamp doesn’t.
With @karine_bailly speaking about evergreen content that represents a larger idea or a distinct point in time. #UCNMSU#contentmarketing
Modern #media teams are getting smarter about content *and team structures. Happy to have had the opportunity to share related @atlantic57 insights w/ @UChicago today!
Great to hear from @karine_bailly of @atlantic57 today at @UChicago... 🙌🏽🙏🏽 for this visual to make the case for strategic comms planning/work before! + after! content creation 😉
The Unlikely Upside of Cape Town's Drought: "Being able to show a visitor day-old urine ripening in
your toilet bowl is a proud moment." https://t.co/NscayxFTYr via @Highline
Met @HAIMtheband ‘s biggest fan tonight. Voting for her to head backstage to meet the band. Look for her stage right toward the back @TheAnthemDC@930Club