Kelly Schaefer Hill

I like to nerd out on SEO best practices.

[Kelly Schaefer Hill @kel_schaefer]

1. Get Shorty
2. Lock, Stock and 2 Smoking Barrels
3. Snatch
4. Reservoir Dogs
5. Funny Girl

[Damon Gochneaur @DamonGochneaur]

1. Home alone
2. Back to the Future
3. Dazed & Confused
4. Snatch
5. Scarface

[Kelly Schaefer Hill @kel_schaefer]

The SEO community lost one of the greats. Russ will be missed.

[Mic King @VeryWellVersed]

Did Basecamp employ any SEOs or data analysts?

We're hiring https://t.co/3rSNWUukhU

[Kelly Schaefer Hill @kel_schaefer]

@Moz I'm having trouble renewing my subscription and have to have a quote for our billing dept. Can I get an account rep to call or email me directly?

[Kelly Schaefer Hill @kel_schaefer]

@Moz I'm having an issue with my account and sent in a contact email. Do you know when I can expect a response?

[Kelly Schaefer Hill @kel_schaefer]

@DamonGochneaur You and your family are in my thoughts.

[Kelly Schaefer Hill @kel_schaefer]

@armondhammer @paidinsights This is so amazing!

It seems like urban areas are ever expanding, seeing a balance brings me so much joy.

[Kelly Schaefer Hill @kel_schaefer]

@iPullRank @danaditomaso I popped over to our in office shop the other day and it wouldn't accept swipe or chip, I had to tap. My coworker and I were flabbergasted.

[Greg Gifford @GregGifford]

page speed is probably the single most important thing you can do from a UX perspective

@beanstalk #stateofsearch

[Greg Gifford @GregGifford]

Don't put the same schema markup on every page, y'all

@marthavanberkel #stateofsearch

[Jenny Halasz @jennyhalasz]

Quote of the Day from @RyanJones

"SEO is not a condiment. It's an ingredient. Bake it in."

#StateOfSearch

[Jenny Halasz @jennyhalasz]

Great common fails from @RyanJones:

Don't use curly quotes
Validate your source code
Use the right size images

#StateOfSearch

[Ryan Jones @RyanJones]

I’ve got some @wtfseo stickers in the Brazos room where my talk starts at 1:20 come get some #stateofsearch #sos19 #sos2019

[Greg Gifford @GregGifford]

Where are search impressions happening?

30.6% in search

69.4% in Google Maps

@davidmihm #stateofsearch

[Greg Gifford @GregGifford]

How are customers searching?

Discovery - 65.5% (they don't know what they're looking for)

Direct - 28.4% (they're looking for your business by name)

Brand - 6.1% (they're looking for a brand you sell)

@davidmihm #stateofsearch

[Kelly Schaefer Hill @kel_schaefer]

@iPullRank Professional: Having the opportunity to take the lead on a project that is important to me.

Personal: Identifying the need for a mental health day, and taking it.

[Kelly Schaefer Hill @kel_schaefer]

@danaditomaso Google I can appreciate this level of creepiness.

[Kelly Schaefer Hill @kel_schaefer]

Any of my SEO peeps dealt with implementing JSON on AEM components? Not finding many guides and wonder if there is something obvious I'm missing.

[Kelly Schaefer Hill @kel_schaefer]

Hey @TopoChicoUSA where can I buy some merch?

[Kelly Schaefer Hill @kel_schaefer]

I have 11 tabs open in 3 separate windows and it makes me think @danaditomaso probably hates me right now.