Marketing is a beautiful mix of art and science. Use data to help you make decisions but don’t let it hinder your creativity. And don’t get caught up in the creative process without a proper way to measure it.👨🔬👨🎨
@SahilBloom We tried this, but we found that a phone call works better. It's not the same, but more convenient for that generation. There are a lot of companies offering services to capture old stories, but they overcomplicate the process. Phone call to transcript would crush this space.
Elon confirms "Starmind" will be the official name of @SpaceX's AI satellite constellation.
Earlier this year, SpaceX filed a request with the FCC to launch and operate a constellation of 1 million AI satellites.
SpaceX's AI1 satellite:
If you have young kids, what do you expect them to be when they grow up? No one knows.
My 4 year old’s future came up on a podcast I recently did. How do you set your kids up for success in an AI world? Things change every month, let alone 15 years from now.
We also talked about AI in marketing, my farming background, my time in the Marines, and the science behind hard makes easy.
I’m curious what your take is on the future of our kids in an AI world? What jobs will be available?
https://t.co/XlmMtWx6J2
If you’re in San Diego, love hiking, and hanging with entrepreneurs, this is a great way to start your Friday.
Join us June 19th!
https://t.co/74Pweh16Ax
The richest guy on Earth SHOULD be the guy making cutting edge cars and rockets instead of dudes who sell purses and perfumes or dudes who run investment firms or dudes who made Facebook.
Doing the same thing. Most agencies focus only on ads. This reduces bottlenecks within your entire funnel. Ads > landing page > sales page > checkout page > upsell page > revops > even customer service - closed loop finding 1% improvements everywhere.
there's no reason to have a leaky marketing funnel anymore.
today I gave Fable access to my analytics, phone system, ad account, business profile, invoicing software
it now analyzes everything from call volume, to call transcripts, conversions, revenue through the funnel then uploads customer data back into the ads for better targeting.
It all runs on a schedule via GitHub actions and keeps the data in my database.
closed loop vibe marketing ftw
I come from the SaaS world which is where CAC has been used for a very long time. And the definition I give is very relevant to that business. They have recurring customers, so they're not looking for repeat purchases. They want low churn. They obsess over LTV to CAC ratio. Which is probably what you're trying to define here. I agree with you because I hear people throw the CAC term around alot and they don't really know what it's purpose is. CAC = all sales and marketing expenses/customers - CPA = ad costs/purchases.
@thesamparr I did the Great American Road Trip after I got out of the Marine Corps. One of the best times of my life.
I did it with a Rand McNally atlas. I felt like I might have missed a lot. Could you imagine doing it with access to AI and GPS?
1/New York just became the first US state to require advertisers to disclose AI-generated people in ads.
It takes effect June 9, 2026. If you run paid media, you have days, not months.
Here's what it actually means for your brand or agency. 🧵
Most marketers don’t have a creative problem. They have a testing velocity problem. Try sending more ideas down range to see if they'll hit the target.